Social Media & Content Specialist

Social Media & Content Specialist

Part-Time 20 Hours per Week Remote

We are looking for a creaYou will work directly with the Founder who will provide the overall marketing strategy direction ideas written content and raw materials. Your role will be to turn those ideas into polished professional content across LinkedIn Instagram Facebook YouTube email and the company website.tive organized and digitally confident Social Media & Content Specialist to support the marketing of a growing Canadian marketing business.

You will work directly with the Founder who will provide the overall marketing strategy direction ideas written content and raw materials. Your role will be to turn those ideas into polished professional content across LinkedIn Instagram Facebook YouTube email and the company website.

This is a hands-on execution role for someone who enjoys creating content editing video working in Canva and repurposing ideas across multiple marketing channels.

What Youll Do

• Create and schedule content for LinkedIn Instagram and Facebook
• Design branded graphics carousels educational posts Reel covers and Stories in Canva
• Adapt content for different platforms and audiences
• Format captions and add relevant calls to action links tags keywords and hashtags
• Maintain an organized social media content calendar
• Monitor comments mentions and messages and flag important enquiries
• Prepare content for the Founders LinkedIn profile and company page
• Turn articles videos presentations and ideas into LinkedIn posts and newsletters
• Edit raw video footage into YouTube videos Shorts Instagram Reels and LinkedIn clips
• Add captions titles simple transitions branding and thumbnails
• Repurpose long-form content into multiple short-form content pieces
• Format and schedule email newsletters in Mailchimp
• Upload and format blog content in WordPress
• Complete website content updates
• Help optimize content using SEO principles
• Organize content files Canva templates graphics photos and video footage
• Track marketing performance and prepare simple monthly summaries
  

Content Repurposing
A major part of this role will be helping us get more value from every piece of content. You may take one core idea and turn it into:

• A LinkedIn post
• An Instagram carousel
• A Facebook post
• A short-form video
• A YouTube video
• An email newsletter
• A website article
  

You should be comfortable taking direction and finding efficient ways to turn existing ideas into polished platform-ready marketing materials.

What Were Looking For

• Strong written English grammar and proofreading skillsStrong Canva skills and a good eye for clean professional design
• Experience with LinkedIn Instagram Facebook and YouTube
• Experience editing both short-form and long-form video
• Experience using Adobe Premiere Pro
• Strong attention to detail and visual consistency
• Excellent organization and time-management skills
• Comfortable learning new software and digital marketing tools
• Able to follow brand guidelines and established processes
• Able to work independently and meet deadlines
• Open to feedback and comfortable revising work
• Reliable proactive and professional
  

Experience with any of the following is helpful but you do not need to know everything:

• Canva
• Mailchimp or another email marketing platform
• WordPress
• LinkedIn newsletters
• Social media scheduling tools
• YouTube Studio
• Google Analytics
• Google Search Console
• Google Business Profile
• SEO and keyword research
• Video editing and captioning software
• Content or project management systems
  

Training will be provided on specific processes where required.

Who This Role Is Best For

This role is ideal for someone who has hands-on marketing experience and wants to continue developing their skills across social media content video email marketing websites and SEO.

You do not need to be a senior marketing strategist. We are looking for a strong implementer who can take direction learn established processes and consistently turn ideas into high- quality marketing content.