Sales & Ads Operations Specialist

Were a lean in-house sales team specialized in helping high-ticket businesses convert more qualified leads into closed deals. The company focuses on performance-driven sales execution combining skilled closers with structured sales processes to maximize conversion rates across inbound and booked appointments.

Instead of acting as a traditional outsourcing agency we operate as an extension of a companys internal revenue team. Their approach emphasizes speed consistency and quality in sales conversations ensuring every lead is handled with a conversion-first mindset.

Through a systemized sales process and trained closers we help businesses increase revenue predictability improve close rates and scale their sales operations without the overhead of building a full internal team from scratch.

This is not a traditional EA SDR or video editor role. You will be the operational engine behind the founder executing across funnels lead generation ad production and content. Mitch brings the ideas the copy and the strategy. Your job is to make them live.

Half your week is marketing execution building and deploying funnels ads and landing pages. The other half is lead operations researching enriching and organizing prospect lists from platforms like Skool and Apollo. This is a hands-on role for someone who gets satisfaction from doing the work not directing it.

Funnel & Ad Operations

• Build update and troubleshoot GoHighLevel funnels and landing pages from the founders written briefs
• Deploy ad creatives copy and landing pages across Meta (Instagram & Facebook)
• Edit and produce VSLs and short-form ad videos using CapCut or similar tools
• Set up and QA campaigns catching broken links misaligned flows and technical issues before they cost money
• Proactively flag and fix what isnt working

Lead Research & List Building

• Research and build targeted lead lists from Skool Apollo and comparable platforms
• Enrich contact data finding emails phone numbers company details and qualification signals
• Score and classify leads based on defined criteria (active communities book-a-call funnels memberships)
• Maintain clean lead lists suitable for outbound outreach and Meta lookalike audiences
• Follow existing SOPs and iterate as the strategy evolves

Content & Video Editing

• Edit raw talking-head and selfie-style footage into polished Instagram Reels and YouTube Shorts
• Cut long-form video (30 minutes) into highlights with captions music sound effects and branded formatting
• Identify the most shareable moments without needing the founder to mark every clip
• Design basic graphics and visual assets for ads landing pages and social media

Marketing Systems & CRM

• Maintain and organize the GoHighLevel CRM contacts tags pipelines and automations
• Use AI tools (ChatGPT Claude and others) to accelerate research content and task execution
• Document processes and update SOPs as workflows evolve
• Flag issues before they become problems bring solutions not just status updates

Tools GoHighLevel Apollo Meta Business Suite CapCut / Adobe Premiere Canva ChatGPT / Claude Slack Google Workspace

Must-Have

• Hands-on GoHighLevel experience youve built or managed funnels not just watched tutorials
• Strong research instincts you know how to find information that isnt easy to find
• Lead generation and data enrichment experience (Apollo or comparable tools)
• Daily proficiency with AI tools ChatGPT Claude or similar
• Video editing skills CapCut Adobe Premiere or equivalent
• Basic graphic design ability Canva or Adobe tools
• Polished written and spoken English
• Extremely organized with high attention to detail nothing falls through the cracks
• High responsiveness

Nice to Have

• Background in high-ticket coaching consulting agency or info-product businesses
• Familiarity with the Skool ecosystem communities offers memberships
• Experience repurposing long-form content into short-form clips
• Meta Ads Manager experience setup monitoring or troubleshooting
• Knowledge of email deliverability best practices
• Experience supporting a founder or solo operator directly