Product Content Creator & Brand Presenter

Role Overview

This person becomes one of the public-facing voices of the product. The role combines Content Creation UGC Product Education Video Presenting Webinars and Community engagement. This is a highly hands-on position the candidate should be comfortable getting on camera creating content themselves demonstrating software and presenting to an audience.

Core Responsibilities

UGC & Content Creation

• Short- and long-form content across TikTok Instagram YouTube Shorts LinkedIn and other channels: UGC-style videos demos hooks testimonials paid creatives and educational/social content

• Comfortable becoming a recognizable face of the product

Product Education

• Create product tutorials 3090 second feature walkthroughs and onboarding videos

• Cover tips best practices use cases and feature launches

• Explain features simply and stay close to product updates for accuracy

Webinars Events & Community

• Host webinars live product demos and workshops

• Present with slides at community sessions and public events

• Engage users live and gather feedback

Candidate Requirements

Must-Have

• Very comfortable speaking on camera

• Strong spoken English

• Able to communicate naturally with a US audience

• Confident public speaker/presenter

• Able to create content without every sentence scripted

• Comfortable demonstrating software/products

• Basic video recording and editing skills

• Comfortable setting up camera lighting and audio independently

• Full working-hours overlap with the clients time zone required

Strongly Preferred
Experience in one or more of: UGC SaaS content product marketing video content social media webinars presenting teaching community building product education or paid ad creative. Experience creating content for a US audience is particularly valuable.

Performance Indicators
Consistent UGC pipeline steady ad creative supply useful product tutorials educational content regular webinars/live sessions stronger product understanding higher brand engagement and content that supports growth.