PPC Specialist

Job Title: PPC Specialist (Remote)

About the Client: a digital marketing agency focused on helping local service businesses grow through measurable results-driven strategies. The company works with businesses across industries such as pest control HVAC roofing solar cleaning services and legal services.

Overview: Were looking for a PPC account manager who can take full ownership of a portfolio of Google Ads accounts from day one. Youll be trusted to manage accounts independently: making strategic decisions spotting problems before theyre pointed out and finding new ways to drive results for our clients. If you need step-by-step direction this isnt the right fit.

Responsibilities:

• Structure campaigns and ad groups choose bidding strategies and configure targeting to match each clients goals.
• Manage budgets and pacing so spend is allocated efficiently throughout the month.
• Write compelling ad copy and assets that drive clicks and conversions.
• Mine search term reports regularly and maintain negative keyword lists to eliminate wasted spend.
• Adjust match types bids and keyword coverage based on performance data.
• Continuously improve Quality Score and Ad Rank to lower costs and win more valuable impressions.
• Implement and troubleshoot offline conversion tracking connecting CRM call tracking and lead data back to Google Ads so bidding optimizes toward real business outcomes.
• Make sure every account is measuring what actually matters to the client.
• Think beyond standard best practices to find new ways to improve account performance.
• Stay current on platform updates beta features and industry changes and bring new ideas to the team.
• Contribute to proposals and account strategy for prospective clients.

Qualifications:

• 2 years of hands-on Google Ads management experience (adjust as needed).
• A proven ability to manage accounts independently with minimal oversight.
• Expert-level knowledge of keyword match types and search term management.
• Hands-on experience with Google Tag Manager.
• A solid grasp of the Google Ads auction and Ad Rank factors.
• A self-starter mindset: you take initiative solve problems on your own and hold yourself accountable for results.
• Curiosity and a habit of constant learning. You follow the industry because you want to not because you have to.
• Experience with local service businesses call tracking platforms or CRM integrations is a plus.

Schedule: Graveyard Shift

Setup: Remote

Why Join STAFFVIRTUAL

• Competitive compensation and benefits package
  • HMO coverage starting on Day 1
  • Paid time offs
• Training career growth and global exposure
• A collaborative and supportive team culture

If youre a motivated client-focused professional whos ready to grow with a company that values people and performance wed love to hear from you. Apply now and join our dynamic team at STAFFVIRTUAL!