Paid Media Buyer (Meta-First Performance Marketing)
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Job Summary
This is a remote position.
Paid Media Buyer (Meta-First Performance Marketing)
Remote Philippines
Part-Time (20 hrs/week)
PHP 30000 - 45000
8PM -12 AM PHT Long-Term Remote Role
If youre a high-performing performance marketer who thrives on data-driven campaign management first-party purchase attribution and working with a leading multi-brand commerce platform that values individual ownership over simple task execution keep reading.
This isnt a role for a button pusher waiting for step-by-step campaign instructions.
This is a focused outcome-driven position where youll own campaign execution across Meta TikTok and CTV lead testing strategy and use real purchase-level attribution to maximize ad spend efficiency.
Why This Is a Dream Job
Youll be working directly with the founder of a fast-growing USA-based commerce platform who:
Champions Innovation: Integrates proprietary first-party commerce and attribution tools (Rounds/AlcPay) that give you access to real revenue data beyond platform-reported proxies.
Values Your Growth: Offers a scalable part-time engagement (20 hrs/week) with a clear path to expand scope and hours as managed spend grows beyond 20K50K/month.
Respects Your Expertise: Focuses on business objectives and strategic clarity rather than micromanaging your day-to-day campaign setups.
Builds Stability: Has a strong culture of partnering with top Filipino professionals for long-term team expansion.
Youll get career transformation high-level portfolio variety across 510 active brands and the freedom to lead paid media strategy without being stuck in a junior coordinator role.
What Youll Be Owning This is a core hands-on operator role covering campaign architecture audience targeting budget allocation and cross-platform performance optimization. You arent just launching ads; you are managing a multi-brand multi-market portfoliomastering audience segmentation structured testing attribution reconciliation and creative performance analysis to drive scalable revenue.
Youll take the lead on:
Strategic Campaign Execution: Structuring launching and managing Meta (primary) and TikTok/CTV (secondary) campaigns across 510 concurrent brand accounts.
Dynamic Media Support: Balancing immediate account optimizations across active campaigns while continuously planning structured test cycles for new market expansions.
Attribution Guardianship: Reconciling in-platform ad manager reporting against GA4 and first-party purchase data to ensure 100% budget accountability.
Creative Performance Analysis: Reading creative performance metrics to deliver actionable hook angle and format recommendations to internal creators and brand partners.
Testing & Optimization: Running continuous structured tests across ad sets placements and creative variations to lower CPA and boost ROAS.
End-to-End Account Ownership: Overseeing paid campaigns from objective setup through budget pacing and founder-level performance reporting.
This Role Is a Great Fit If You:
Are a Meta-First Media Specialist: Your primary hands-on experience and recent hours-on-keyboard are in Meta Ads Manager supplemented by TikTok Ads and CTV platform familiarity.
Are a Multi-Brand Operator: You easily handle 510 concurrent accounts or localized market campaigns without losing accuracy or performance quality.
Are an Attribution-Driven Marketer: You understand the difference between platform metrics and actual purchase data and know how to optimize using first-party attribution.
Have 23 years of experience in paid media performance marketing or e-commerce campaign management.
Are High-Accountability: You dont need to be chased for updates. You own your campaign pacing communicate proactively and manage priorities asynchronously.
Communicate with elite fluency and professional confidence during live syncs.
What Success Looks Like
After 6090 Days:
The Portfolio is Seamless: You have fully onboarded taken over day-to-day management of 510 brand campaigns on Meta and maintained spend pacing without disruption.
Testing is Systematic: You are effortlessly running structured testing cycles across Meta and TikTok delivering clear data-backed creative briefs to partner teams.
Impact is Measured: Campaign reporting is fully reconciled against first-party purchase attribution and GA4 giving full clarity on real revenue impact.
Trust is Earned: The founder relies on your independent recommendations for new brand launches budget allocations and market expansions.
Final Word If youve ever thought: I am a world-class paid media buyer who can translate numbers into growth strategyI just want a partner who provides first-party data real autonomy and values my execution depth this is that role.
Lets build long-term success together.
Required Skills:
This Role Is a Great Fit If You: Are a Meta-First Media Specialist: Your primary hands-on experience and recent hours-on-keyboard are in Meta Ads Manager supplemented by TikTok Ads and CTV platform familiarity. Are a Multi-Brand Operator: You easily handle 510 concurrent accounts or localized market campaigns without losing accuracy or performance quality. Are an Attribution-Driven Marketer: You understand the difference between platform metrics and actual purchase data and know how to optimize using first-party attribution. Have 23 years of experience in paid media performance marketing or e-commerce campaign management. Are High-Accountability: You dont need to be chased for updates. You own your campaign pacing communicate proactively and manage priorities asynchronously. Communicate with elite fluency and professional confidence during live syncs. What Success Looks Like After 6090 Days: The Portfolio is Seamless: You have fully onboarded taken over day-to-day management of 510 brand campaigns on Meta and maintained spend pacing without disruption. Testing is Systematic: You are effortlessly running structured testing cycles across Meta and TikTok delivering clear data-backed creative briefs to partner teams. Impact is Measured: Campaign reporting is fully reconciled against first-party purchase attribution and GA4 giving full clarity on real revenue impact. Trust is Earned: The founder relies on your independent recommendations for new brand launches budget allocations and market expansions. Final Word If youve ever thought: I am a world-class paid media buyer who can translate numbers into growth strategyI just want a partner who provides first-party data real autonomy and values my execution depth this is that role. Lets build long-term success together.
