Influencer Partnerships Executive

Key Responsibilities:

Creator Partnerships & Development

• Identify and engage culturally relevant creators across lifestyle comedy entertainment and more for our business needs and campaigns
• Support or lead creator onboarding career development plans and growth consultations.
• Build strong relationships with creators understand their content and help align them with brand opportunities.
• Plan and execute creator engagement initiatives (e.g. workshops gifting networking events).

Campaign & Execution

• Coordinate or oversee end-to-end creator campaign execution: from talent shortlist and briefing to negotiation content review and performance tracking.
• Collaborate closely with internal teams (Sales Creative Production) to ensure timely and quality delivery.

Performance & Insights

• Track creator performance across platforms like IG TikTok and YouTube
• Support or lead monthly reporting and campaign reviews to derive insights and refine future strategies.

• Maintain accurate creator data and dashboards

Key Qualifications:

• 1 to 2 years of experience in influencer marketing digital marketing social media or talent management
• Strong project coordination and communication skills.
• Comfortable with digital tools like Google Workspace Slack and Excel.
• Proactive organised and eager to learn about the creator space.
• Has agency experience
• Platform experience (Tiktok)
• Familiar with FMCG (Beauty&Wellness) Industry