HubSpot Marketing Specialist (B2B RevOps)
Job Summary
This is a remote position.
You own HubSpot Marketing Hub execution across our B2B and RevOps client portfolio. Nurture sequences workflows lifecycle stages lead scoring and the email and automation work that turns top of funnel into pipeline.
This is a hands on role inside HubSpot working alongside our HubSpot implementation specialists (who handle the CRM build) Account Managers (who own the client relationship) and the sales enablement function (who use what you build). Your job is to make HubSpot Marketing Hub do the work its supposed to do for clients who are paying us to make it work.
- Build nurture sequences and lifecycle workflows in HubSpot Marketing Hub
- Lead scoring models tied to behavioural and demographic signals and tuned over time as the data comes in
- Sales enablement work: sequences snippets templates that the sales team actually uses
- Email design and copy that fits B2B context (very different rhythm to eCom)
- Landing page and form work in HubSpot CMS where it touches the marketing engine
- Reporting on email engagement lead progression attribution to pipeline
- Work with our HubSpot implementation specialists to keep CRM data clean and segmentation accurate
- Coordinate with Account Managers so the marketing automation aligns with whats actually happening in the clients sales conversations
- Own the marketing automation contribution to pipeline for each client. You can explain in pipeline value what HubSpot did this quarter.
- 3 years hands on HubSpot Marketing Hub at agency or in house (workflows sequences lead scoring lifecycle stages email)
- Proficient in HTML and CSS for email responsive email design
- Understand B2B funnel metrics: MQL SQL pipeline contribution attribution sales velocity
- Comfortable in HubSpot Sales Hub Service Hub and the integration points between them
- Experience with HubSpot CMS where marketing work overlaps (landing pages forms smart content)
- Excellent professional written English. B2B email and automation copy is harder than eCom youll be writing for sophisticated buyers.
- Self disciplined: honest time logging proactive comms anticipates risks
- Embraces AI and modern tooling (we use AI in copy workflow design and reporting)
- Competitive and accountable. Youll be measured on pipeline contribution automation throughput and lead quality improvements. If youre allergic to KPIs this isnt your role.
Bonus
- HubSpot certifications: Email Marketing Marketing Software RevOps Sales Hub Implementation
- Account Based Marketing (ABM) experience in HubSpot
- Experience integrating HubSpot with other tools (Aircall Lemlist Zapier custom APIs)
- Background in lifecycle marketing or growth marketing for SaaS or B2B services
Refuel Creative is a 9.5 year old digital marketing and revenue operations agency based in Port Adelaide with a distributed specialist team across the Philippines. We connect CRM advertising email and web into one integrated engine for ambitious eCommerce and B2B brands.
Were a HubSpot Solutions Partner Google Premier Partner Meta Business Partner and one of a select few Global Canva Implementation Partners worldwide.
What sets us apart is the depth and length of our client relationships. Our average client stays with us for 3 years several have been with us the entire 9.5 years weve been in business and our NPS is 84 with zero detractors. We dont churn clients because we dont behave like a vendor. We behave like a strategic partner with skin in the game.
Were an AI first tech heavy agency. We use AI in our delivery in our internal operations and in how we support our team. If you want to run projects from a whiteboard and a notepad this isnt the place for you. If youre excited by working in a fast moving tech forward team where the tools are part of how we win keep reading.
We move fast and youll learn a lot. Professional development is real here. Youll get time to learn and develop and youll learn drinking from a firehose. Our clients are diverse and demanding and the people who thrive here treat that as the opportunity it is.
For Philippines based candidates you dont need to work Port Adelaide business hours. We need meaningful daily overlap (typically 4 hours) but our long term goal is 24/7 client support so candidates who prefer to work later in the Philippines day are particularly welcome.
What we offer
- Competitive rates pegged to experience
- Work on a portfolio of B2B and RevOps clients across SaaS professional services government and NFP
- Direct working relationship with the Account Managers sales team and HubSpot implementation specialists
- HubSpot Solutions Partner status. Direct support from HubSpot partner training certifications.
- Professional development budget. HubSpot certifications broader RevOps learning.
Job Type: Part-time
Pay: Php100000.00 - Php200000.00 per month
Expected hours: 10 20 per week
Benefits:
- Additional leave
- Flexible schedule
- Flextime
- Opportunities for promotion
- Paid training
- Promotion to permanent employee
- Work from home
Experience:
- HubSpot: 2 years (Required)
Language:
- English (Required)
Work Location: Remote
Required Skills:
Required Skills 3 years HubSpot Marketing Hub experience (workflows sequences lead scoring lifecycle email). Proficient in HTML/CSS for responsive email design. Understanding of B2B funnel metrics: MQL SQL pipeline attribution and sales velocity. Competent in HubSpot Sales and Service Hubs including integration points. HubSpot CMS experience for landing pages forms and smart content. Excellent B2B written English for sophisticated buyers and automation copy. Self-disciplined: proactive communication risk anticipation and honest time logging. Proficient with AI and modern tools for copy workflows and reporting. Accountable to KPIs including pipeline contribution and lead quality improvements. Bonus Skills HubSpot Certifications: Email Marketing RevOps or Sales Hub Implementation. Account Based Marketing (ABM) experience within HubSpot. Experience integrating HubSpot with Aircall Lemlist Zapier or custom APIs. Background in lifecycle or growth marketing for SaaS and B2B services.
Required Education:
Marketing or CommunicationsDevelops the professional writing skills and psychological framework required for B2B buyer behavior and automation Information Systems or Computer ScienceSupports technical HTML/CSS requirements and helps candidates manage data flow between Sales Service and Marketing or FinanceProvides the analytical rigor needed for KPI accountability pipeline contribution and attribution modelling.