Healthcare Business Development (Market Expansion) & Partnerships Representative
Job Summary
This is a remote position.
At Insight Therapy Solutions were focused on making high-quality mental healthcare accessible across the U.S. As a growing telehealth provider we work with therapists clinics and healthcare partners to expand access to care and support the communities we serve.
Insight Therapy Solutions provides accessible high-quality mental healthcare through a growing network of therapists and healthcare partners across the U.S. As we expand into new markets we are building a deliberate approach to identifying healthcare organizations that can generate sustainable patient growth.
Were looking for a Healthcare Market Expansion and Partnerships Representative to help identify and develop new growth opportunities for Insight Therapy Solutions.
This role focuses on opening new markets and building the pipeline of future referral partners. You will research target markets identify high-value healthcare organizations and decision-makers develop targeted outreach strategies initiate conversations qualify opportunities and build relationships that can lead to referral partnerships.
This is a hands-on role for someone who enjoys prospecting research relationship development and working toward measurable growth goals. This is not an account management role. Your focus is starting new relationships not managing or deepening existing ones.
You will work closely with Marketing and senior leadership to determine where Insight should grow who we should target how we should approach them and which opportunities are worth pursuing.
Market Expansion
Research and identify healthcare markets with potential for patient and referral growth
Build target lists of healthcare organizations providers clinics practices and other referral sources within priority markets
Identify market segments and organizations that align with Insights services payer mix clinical capabilities and growth priorities
Research organizations to identify appropriate decision-makers and referral contacts
Help prioritize markets and accounts based on opportunity fit and potential referral volume
Identify gaps in existing referral coverage and opportunities to expand Insights referral network
Track market activity competitive information and emerging partnership opportunities
Prospecting & New Business Development
Conduct consistent outbound prospecting through phone email and other appropriate channels
Develop personalized outreach based on the organization market and potential partnership opportunity
Initiate conversations with healthcare providers clinic leaders practice managers behavioral health organizations and other referral sources
Conduct initial discovery conversations to understand the organizations needs referral patterns and potential fit
Schedule qualified conversations and partnership opportunities
Re-engage prospects that have previously been contacted but have not yet converted into active opportunities
Partnership Development
Introduce prospective partners to Insight Therapy Solutions and its services
Communicate the value of Insights services clearly and professionally
Develop relationships with prospective referral partners from initial contact through activation
Identify opportunities to create recurring referral relationships rather than one-time referrals
Maintain consistent follow-up with prospects throughout the partnership development process
Support the activation of new referral partners by coordinating next steps with internal teams
Pipeline & CRM Management
Maintain an organized pipeline of target accounts and partnership opportunities
Accurately document outreach contacts conversations next steps and outcomes in our CRM
Keep account and contact information current
Track opportunities through defined stages from prospecting through partnership activation
Use CRM data to manage follow-up and prevent opportunities from going dormant
Provide regular reporting on outreach activity meetings new opportunities and partnership development
Market Intelligence & Growth Feedback
Identify patterns in outreach responses referral needs market demand and barriers to partnership
Share insights with Marketing and leadership to improve targeting messaging and market strategy
Identify new organizations referral channels or market segments that Insight should consider
Provide feedback on which outreach messages and approaches generate the strongest response
Help identify opportunities to improve Insights market positioning and referral proposition
You do not need to be a traditional salesperson. You do need to be persistent organized curious commercially minded and comfortable initiating conversations with people you dont know.
Required
2 years of experience in business development sales development healthcare outreach partnership development recruiting account development or a similar role
Experience with outbound prospecting and cold outreach
Strong research skills and the ability to identify target organizations and decision-makers
Strong written and verbal communication skills
Comfortable making outbound calls and sending personalized email and various channel outreach
Strong follow-up and pipeline management habits
Highly organized and able to manage a large number of prospects simultaneously
Comfortable working independently in a remote environment
Ability to learn healthcare services and communicate them clearly to prospective partners
Experience using a CRM or similar system to manage prospects and activities
Preferred
Experience in healthcare behavioral health mental health telehealth or another healthcare services environment
Experience developing physician therapist clinic hospital or healthcare referral relationships
Experience conducting market or territory research
Experience with Zoho CRM Salesforce HubSpot or similar CRM platforms
Familiarity with different channel prospective and other B2B prospecting tools
Experience working toward activity meeting pipeline referral or revenue targets
The Right Person for This Role
You are someone who:
Like finding opportunities that other people havent identified yet
Can turn a broad market into a focused list of target accounts
Is comfortable picking up the phone and starting a conversation
Doesnt get discouraged by unanswered calls or emails
Can research an organization before reaching out rather than relying on generic messaging
Knows the difference between activity and productive activity
Follow up without being asked
Can manage your own priorities and workload
Pays attention to the data and adjusts your approach based on what is working
Thinks about the next opportunity rather than simply completing todays call list
Success in this role will be measured by the quality and progression of the market expansion pipelinenot simply by the number of calls made.
Key measures may include:
New target accounts identified
Qualified prospects added to pipeline
Outreach activity and response rates
Qualified meetings generated
New markets or market segments developed
New referral partners activated
Referral opportunities generated
Referral volume from newly developed partners
Prospect-to-meeting conversion
Meeting-to-partnership conversion
Pipeline progression and follow-up completion
CRM accuracy and pipeline hygiene
Market intelligence and growth opportunities identified
CRM systems (e.g. Zoho or similar)
Google Workspace
Communication tools (email calling platforms LinkedIn)
Online research and prospecting tools
Marketing and outreach resources provided by Insight Therapy Solutions
Paid time off (PTO)
Paid U.S. holidays
Paid birthday leave
Parental leave
Monthly health stipend to support your well-being
100% remote work from home
Work closely with senior leadership and gain direct exposure
Be part of a collaborative mission-driven team
Gain hands-on experience in healthcare growth market expansion and partnership development
Join a growing organization where your work directly contributes to expanding access to mental healthcare
Work Hours
Full-time (40 hours a week)
Monday-Friday
8 AM-5 PM Pacific Time (1 hour lunch break)
Required Skills:
What Were Looking For You do not need to be a traditional salesperson. You do need to be persistent organized curious commercially minded and comfortable initiating conversations with people you dont know. Required 2 years of experience in business development sales development healthcare outreach partnership development recruiting account development or a similar role Experience with outbound prospecting and cold outreach Strong research skills and the ability to identify target organizations and decision-makers Strong written and verbal communication skills Comfortable making outbound calls and sending personalized email and various channel outreach Strong follow-up and pipeline management habits Highly organized and able to manage a large number of prospects simultaneously Comfortable working independently in a remote environment Ability to learn healthcare services and communicate them clearly to prospective partners Experience using a CRM or similar system to manage prospects and activities Preferred Experience in healthcare behavioral health mental health telehealth or another healthcare services environment Experience developing physician therapist clinic hospital or healthcare referral relationships Experience conducting market or territory research Experience with Zoho CRM Salesforce HubSpot or similar CRM platforms Familiarity with different channel prospective and other B2B prospecting tools Experience working toward activity meeting pipeline referral or revenue targets