E-commerce Marketing Generalist

Overview:
Were hiring a junior marketer with hands-on experience managing Shopify stores. This role focuses on executing tasks reviewing marketing funnels identifying issues and supporting optimization across Shopify-based e-commerce brands.

Key Responsibilities:

• Manage and execute tasks on Shopify stores (primary focus)

• Review marketing funnels (on-site email paid traffic) and identify gaps or inefficiencies

• Identify site and funnel issues and propose clear solutions

• Prepare structured briefs outlining issues recommendations and next steps

• Support implementation across email PPC SEO and on-site optimization

• Assist with Shopify updates apps integrations and basic troubleshooting

• Collaborate with internal teams to execute assigned marketing tasks

• Continuously develop skills in new areas based on client needs

Requirements (Must Have):

• Proven hands-on experience working on Shopify stores (core requirement)

• Strong understanding of Shopify (themes apps product setup basic customization)

• Ability to review marketing funnels and identify issues and opportunities

• Solid foundation in digital marketing: email PPC SEO

• Experience with Klaviyo (campaigns flows or integrations)

• Ability to identify and document issues clearly with proposed solutions

• Basic understanding of code (HTML/CSS/Liquid or similar)

• Strong written English and communication skills

• Must provide proof of Shopify-related work (store links examples case work)

• Ability to learn quickly and expand into new areas as assigned

Nice to Have:

• Experience with other platforms (WooCommerce Magento etc.)

• Exposure to analytics and funnel tracking (GA4 etc.)