Digital Marketing Officer

Location: Makati City

Work Setup: Fully Onsite

Work Schedule: Monday-Friday Dayshift

Overview

The Digital Marketing Officer is responsible for planning and executing integrated digital campaigns leads online content development and translates campaign data into actionable insights to drive brand growth.

Key Responsibilities:

Digital Campaign Management

• Plan develop and execute integrated digital marketing campaigns to drive awareness engagement and leads for assigned projects and brands
• Manage and optimize campaigns across digital channels including social media search display and email

Content Development

• Lead content creation and management for the brands online platforms including the website and social media pages
• Collaborate with creative and digital agencies to produce relevant high-quality content aligned with brand guidelines and campaign objectives

Analytics & Reporting

• Monitor and evaluate the performance of digital marketing campaigns using analytics tools
• Generate data-driven insights and recommendations to continuously improve campaign effectiveness and ROI

Coordination & Collaboration

• Work closely with internal teams across departments and with external partners such as communications advertising digital and media agencies
• Support the overall marketing team in brand planning campaign execution and project updates

Qualifications:

• Bachelors Degree in Marketing Business Administration Communications or a related field.
• At least 2 to 3 years of experience in marketing with a focus on digital marketing social media or performance marketing.
• Real estate background is required.
• Results-driven with demonstrated leadership ability.
• Strong analytical skills with the capacity to interpret and simplify complex data.
• Excellent communication and project management skills with the ability to handle multiple campaigns at the same time.