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Commercial Sales Executive
Job Location:
Monthly Salary:
Experience Required:
Posted:
29 June 2026 (30+ days ago)
Posted:
Application Deadline:
26 September 2026
Application Deadline:
Vacancies:
1 Vacancy
Vacancies:
Job Summary
Job Summary
The Commercial Sales Executive is responsible for driving revenue growth managing key customer relationships developing new business opportunities and ensuring the achievement of sales gross profit and pipeline targets for Unified Microsystems.
This role combines account management and business development responsibilities. The Commercial Sales Executive is expected to maintain strong relationships with existing clients identify opportunities for account growth pursue new customers and markets and work closely with internal teams to deliver solutions that meet client requirements.
The role requires a commercially focused relationship-driven and results-oriented professional who can manage the full sales cycle from lead generation client engagement proposal coordination negotiation closing and post-sales relationship management.
Key Accountabilities
The Commercial Sales Executive is accountable for the following:
- Achievement of assigned sales revenue targets.
- Achievement of gross profit and margin targets.
- Development and maintenance of a healthy sales pipeline.
- Growth and retention of assigned customer accounts.
- Identification and conversion of new business opportunities.
- Accuracy of sales forecasts reports and CRM updates.
- Development of strategic customer relationships.
- Coordination with pre-sales technical project procurement and support teams to ensure customer requirements are properly addressed.
- Compliance with company sales processes pricing guidelines approval requirements and reporting standards.
- Contribution to the overall sales strategy and business growth of Unified Microsystems.
Roles and Responsibilities
Account Management
- Manage and grow assigned customer accounts through regular engagement relationship building and business reviews.
- Act as the main commercial point of contact for assigned clients.
- Understand client business needs upcoming projects challenges and technology requirements.
- Identify upselling cross-selling renewal and expansion opportunities within existing accounts.
- Maintain strong relationships with key decision-makers influencers procurement teams and technical contacts.
- Ensure customer concerns are properly coordinated with the relevant internal teams and resolved in a timely manner.
- Monitor customer satisfaction and support long-term client retention.
- Maintain account plans for strategic customers including opportunities risks decision-makers and growth plans.
Business Development
- Identify pursue and develop new business opportunities within target markets and industries.
- Build relationships with consultants project managers contractors developers property managers fit-out companies and corporate decision-makers.
- Generate leads through networking referrals client visits industry events market research and partnerships.
- Conduct client meetings presentations and discovery sessions to understand customer requirements.
- Promote Unified Microsystems products services and solutions to prospective clients.
- Qualify opportunities and determine commercial viability project timelines budget decision process and customer needs.
- Work with internal teams to prepare proposals quotations solution presentations and tender responses.
- Negotiate commercial terms in line with company guidelines and approval processes.
- Close new business opportunities and hand over confirmed projects to the relevant internal teams.
Sales Pipeline Forecasting and Reporting
- Maintain an accurate and updated sales pipeline using the companys CRM or approved reporting tools.
- Provide regular sales forecasts opportunity updates and activity reports to management.
- Track sales activities client meetings follow-ups proposals submitted won/lost opportunities and expected revenue.
- Monitor pipeline health and ensure sufficient opportunities are being developed to meet targets.
- Review lost opportunities and recommend improvements to sales approach pricing positioning or customer engagement.
- Provide market feedback competitor insights and customer trends to management.
Internal Coordination
- Coordinate with pre-sales engineering procurement finance project delivery and support teams to ensure customer requirements are clearly understood.
- Ensure proposals and quotations are aligned with client needs technical requirements commercial expectations and company margin targets.
- Support smooth handover from sales to project delivery once opportunities are closed.
- Assist in resolving commercial contractual or customer-related issues when required.
- Ensure compliance with company policies approval limits documentation standards and internal processes.
Key Performance Indicators
The Commercial Sales Executives performance may be measured based on the following:
- Sales revenue achievement.
- Gross profit / margin achievement.
- Number and value of new business opportunities generated.
- Account growth and retention.
- Pipeline value and pipeline quality.
- Forecast accuracy.
- Proposal conversion rate.
- Client meeting and engagement activity.
- Customer satisfaction and relationship management.
- Timely CRM updates and sales reporting.
- Compliance with internal sales processes.
- Contribution to strategic customer development.
Requirements
Qualifications and Experience
- Bachelors degree in Business Marketing Sales Information Technology Engineering or a related field is preferred.
- Proven experience in sales account management business development or a similar role.
- Experience in IT technology solutions AV ELV systems integration workplace technology fit-out construction or related industries is an advantage.
- Demonstrated ability to manage customer relationships and develop new business opportunities.
- Experience in handling proposals quotations tenders negotiations and client presentations.
- Strong understanding of sales pipeline management and forecasting.
Skills and Competencies
- Strong relationship-building and networking skills.
- Excellent communication presentation and negotiation skills.
- Commercial awareness and ability to identify profitable opportunities.
- Strong customer service and account management mindset.
- Ability to understand customer needs and coordinate technical solutions with internal teams.
- Results-driven with strong ownership of targets and deliverables.
- Good planning organization and follow-through.
- Ability to work independently and collaboratively with cross-functional teams.
- Strong problem-solving and decision-making skills.
- Proficiency in CRM Microsoft Office and sales reporting tools.
Required Skills:
Prerequisites Knowledge of auxiliary systems (structured cabling systems switches CCTV AV) Working with vendors to correctly select systems (switches firewalls audio/visual etc) Must have strong English communication both written and verbal. Must be confident and socially adept. Must have a proven track record of exceeding sales targets. Must be committed to excellence and have an attention for detail. Must have a working capability for technical sales including passing vendor sales certifications. Must be able to handle pressure from time to time and always meet deadlines. Must have excellent time management and organisation skills.
