Brand Manager

We are looking for experienced Brand Managers to join a growing pharmaceutical organization and lead the development management and execution of key pharmaceutical brands.

KEY RESPONSIBILITIES

• Develop and execute brand strategies and marketing plans aligned with business objectives.
• Manage brands throughout the product lifecycle from strategy and planning to execution and performance monitoring.
• Conduct market competitor customer and product analysis to identify growth opportunities.
• Develop and implement product positioning promotional campaigns marketing programs and commercial initiatives.
• Work closely with Sales Medical Regulatory Market Access and other cross-functional teams to ensure successful brand execution.
• Monitor brand performance sales results market trends and ROI and recommend appropriate strategies.
• Support the development of marketing materials product communication sales tools and promotional activities.
• Lead initiatives for new product launches where applicable including launch planning market assessment positioning and execution.
• Maintain strong understanding of the Philippine pharmaceutical market customer dynamics and competitive landscape.

QUALIFICATIONS

• Bachelors degree in Marketing Business Pharmacy Life Sciences or a related field.
• 37 years of pharmaceutical marketing/brand management experience preferably in a Brand Manager or Product Manager capacity.
• Strong experience in pharmaceutical brand management from strategy development through execution.
• Experience in ethical pharma and/or OTC is highly preferred.
• Relevant therapeutic/product experience is an advantage particularly in:
• Vaccines
• Ethical / Prescription Medicines
• OTC / Consumer Healthcare
• New Product Launches
• Strong analytical strategic project management and communication skills.
• Demonstrated ability to work cross-functionally with Sales Medical Regulatory and Commercial teams.
• Strong understanding of the Philippine pharmaceutical market.
• Commercially driven with a strong understanding of sales and marketing execution.