AI Marketing Automation Lead

Job Title: AI Marketing Automation Lead - Content Systems Campaigns & Lifecycle Growth

Company: Wonder Group - Wedded Wonderland / Liviti

Location: Remote

About the Role

Wonder Group is looking for an AI Marketing Automation Lead to help build a high-output AI-native marketing engine across Wedded Wonderland and Liviti.

This role is for a marketer who thinks in systems.

You should understand marketing strategy content campaigns lifecycle journeys segmentation CRM automation reporting and conversion. You should also know how to use AI to increase speed quality personalization and output without sacrificing brand trust or commercial focus.

For Wedded Wonderland you will support marketing across luxury weddings destination weddings venues vendors planners tourism boards hospitality groups luxury travel partners couples wedding professionals and the Wedded Concierge and Advisor offering.

For Liviti you will support marketing across property investment finance wealth education referral partners brokers accountants advisors clients and prospects.

What You Will Build / Own

• Content planning
  
• Content repurposing
  
• Social media workflows
  
• Email marketing
  
• Newsletter production
  
• CRM segmentation
  
• Lead nurturing
  
• Lifecycle journeys
  
• Campaign automation
  
• Partner marketing
  
• Webinar and event marketing
  
• Blog and SEO workflows
  
• AI-assisted copy production
  
• Marketing reporting
  
• Brand voice systems
  
• Content QA
  
• Lead magnet funnels
  
• Campaign performance improvement
  

Key Responsibilities

• Build repeatable AI-assisted marketing workflows from research to brief draft edit approve publish repurpose and report.
  
• Create campaign automation across email CRM social website content webinar and partner channels.
  
• Use AI to improve segmentation personalisation content production campaign testing and reporting.
  
• Work with creative editorial sales product growth and leadership teams.
  
• Build lifecycle journeys for leads clients partners vendors venues couples wedding professionals and community members.
  
• Create systems for repurposing long-form content into short-form posts emails blogs scripts ads landing pages newsletters and sales enablement material.
  
• Maintain brand voice quality compliance and editorial standards.
  
• Build AI-assisted reporting workflows for marketing performance.
  
• Use AI to support SEO briefs content refreshes competitor research campaign ideation and audience insights.
  
• Help train the marketing team to work in an AI-native operating model.
  

What Success Looks Like in the First 90 Days

• You have built a repeatable AI-assisted content production workflow.
  
• You have launched at least two automated lifecycle or nurture campaigns.
  
• You have improved campaign production speed without lowering quality.
  
• You have created content repurposing systems for at least one business unit.
  
• You have improved segmentation inside the CRM.
  
• You have created a marketing reporting rhythm that shows output engagement conversion and pipeline impact.
  
• You have helped the team reduce manual marketing production work.
  

Required Experience

• Experience in marketing automation lifecycle marketing content operations campaign management CRM marketing or growth marketing.
  
• Strong practical use of AI tools for marketing workflows.
  
• Experience with CRM and email marketing platforms.
  
• Experience building marketing workflows across multiple channels.
  
• Strong copywriting and campaign judgement.
  
• Strong understanding of segmentation nurturing funnels customer journeys and conversion.
  
• Ability to work with creative sales product growth and leadership teams.
  
• Strong organisational and documentation skills.
  
• Ability to maintain quality control across AI-assisted content.
  
• Comfort working with campaign data and reporting.
  

Bonus Points

• Experience with Zoho HubSpot Mailchimp Klaviyo ActiveCampaign Braze or similar.
  
• Experience with AI content workflows prompt libraries brand voice systems editorial QA and content repurposing.
  
• Experience in luxury weddings travel hospitality property finance real estate wealth or marketplaces.
  
• Experience with programmatic SEO.
  
• Experience managing newsletters webinars events communities or partner campaigns.
  
• Experience using tools such as ChatGPT Claude Perplexity Midjourney Runway Canva Descript CapCut Airtable Notion Make Zapier n8n Clay or similar.
  

Who This Role Is Not For

• Someone who simply uses ChatGPT to write captions
  
• Candidates who cannot build a marketing operating system
  
• AI marketing experience limited to writing social posts faster
  

Ideal Candidate Profile

You are a marketer who thinks in systems. You care about output quality speed conversion and brand consistency. You understand that AI does not replace marketing strategy - it gives strong marketers the ability to execute at a much higher level. You are comfortable moving between creative ideas automation logic CRM segments campaign performance content calendars and commercial outcomes.

How to Apply

To apply please email with the subject line:

Application - AI Marketing Automation Lead

1. A short written response showcasing your understanding of AI-powered marketing automation and how you would apply it to Wedded Wonderland or Liviti.

2. Your LinkedIn profile.

3. Your portfolio case study campaign example GitHub workflow example dashboard or an example of something you have built.

4. A completed short video questionnaire. Please complete your video questionnaire on this link