Social Media Digital Marketing Officer
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Monthly Salary:
Experience Required:
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Job Summary
- Strategy & Execution: Develop and execute data-driven social media and digital growth strategies tailored to consumer electronics laptops and mobile devices.
- Content Creation: Produce engaging conversion-focused content (videos graphics copy) with a primary focus on Instagram and TikTok alongside secondary management of Facebook X (Twitter) and LinkedIn.
- Community Management: Proactively engage with our online audience by managing pages comments and direct messages promptly and professionally to convert inquiries into sales.
- Sales & Campaign Management: Plan and execute social media campaigns promotions and initiatives designed to drive brand visibility generate quality leads and boost sales.
- Performance Analysis: Monitor platform metrics track campaign performance and deliver sales lead reports directly to the CEO while optimizing strategies based on data insights.
- Trend Monitoring: Stay current with social media trends platform updates content formats and digital marketing best practices in tech retail.
- Education: Minimum of HND (Open to candidates with strong experience regardless of formal degree).
- Experience: Minimum of 2 years managing social media accounts or digital marketing campaigns.
- Skills: Strong content creation copywriting storytelling and audience engagement capabilities.
- Platform Expertise: Deep knowledge of Instagram and TikTok (essential) as well as Facebook X and LinkedIn. Experience running digital advertising campaigns is an advantage.
- Industry Focus: Open to candidates from any industry background (prior tech or consumer electronics experience is a plus).
- Mindset: Highly proactive self-driven analytical and results-oriented with a strong commercial focus.
- Probation Period: 3 Months
- Work Arrangement: Flexible Hybrid setup with work-from-home options
- Perks & Benefits: Designated work tools provided monthly data allowance for remote workdays and dedicated operational team support.
Required Skills:
Requirements: Minimum academic qualification of HND/BSc degree in any discipline 2- 3 years of work experience Impeccable command of the English language (oral and written) Previous experience working remotely Previous experience in a B2B client-facing role Track record in building relationships in person online and via telephone Clear concise communication skills Ability to work on own initiative and manage varied workloads according to official and natural deadlines Experience working with database/CRM packages Evidence of a drive and determination to hit targets Willingness to work within a team to achieve both individual and wider team goals Natural willingness to spot opportunities and spread the knowledge gained with others The natural inclination to make things look good via email or presentations while adhering to brand guidelines Account management experience in the previous role Revenue responsibility in the previous role Evidence of the ability to negotiate effectively Understanding of the role of marketing and/or advertising for large national and international organizations Ability to forecast outcomes identify challenges and risks; And the ability to create and manage an Action Plan in those circumstances Experience in presenting to groups of individuals face-to-face and running online demonstrations of products/services Knowledge of the Salesforce CRM system.
