SEO Specialist GamingBetting Industry

Job Title: SEO Specialist

Industry Gaming/Betting
Location: Lekki Lagos
Industry: Gaming / iGaming / Sports Betting
Experience: 5 years
Note: Experience in Betting/Gaming Industry is compulsory

Job Summary

We are looking for an experienced SEO Specialist with proven experience in the gaming/iGaming or sports betting industry to improve organic search visibility traffic and player acquisition. The ideal candidate must understand the Nigerian gaming market and have hands-on experience executing SEO strategies for betting casino or gaming platforms.

Key Responsibilities
- Develop and execute SEO strategies for gaming/betting websites.
- Conduct keyword research and optimise website content landing pages and metadata.
- Manage technical SEO site structure internal linking and indexing.
- Develop and execute link-building and off-page SEO strategies.
- Monitor organic traffic rankings and SEO performance using Google Search Console GA4 Ahrefs/SEMrush
- Identify opportunities to improve visibility across Google Search and emerging AI search platforms.
- Research Nigerian gaming/betting search trends and identify high-value keywords.
- Track competitors and provide actionable SEO recommendations.

Requirements
- 5 years of hands-on SEO experience with proven experience in the gaming iGaming or sports betting industry.
- Strong understanding of technical on-page and off-page SEO.
- Experience with Google Search Console GA4 and Ahrefs/SEMrush.
- Good understanding of keyword research content strategy and link building.
- Knowledge of the Nigerian search market and betting/gaming keywords.
- Understanding of GEO (Generative Engine Optimization) and AI search visibility is an advantage.
- Strong analytical and reporting skills.

Qualifications :

Requirements
- 5 years of hands-on SEO experience with proven experience in the gaming iGaming or sports betting industry.
- Strong understanding of technical on-page and off-page SEO.
- Experience with Google Search Console GA4 and Ahrefs/SEMrush.
- Good understanding of keyword research content strategy and link building.
- Knowledge of the Nigerian search market and betting/gaming keywords.
- Understanding of GEO (Generative Engine Optimization) and AI search visibility is an advantage.
- Strong analytical and reporting skills.

Remote Work :

No

Employment Type :

Full-time