HubSpot CMS & SEOUX Specialist

Role: HubSpot CMS & SEO/UX Specialist (Project-Based)
Type: Contract / Project-Based (remote)
Industry: SaaS / Marketing Technology
Duration: 24 weeks initial scope with potential for extension

We are seeking an experienced HubSpot CMS Specialist to lead the HubSpot CMS while improving SEO and UX/UI for better performance and conversions. The role combines hands-on CMS expertise SEO best practices and user experience design to deliver a clean responsive and conversion-optimized site.

• CMS Setup:Upgrade 15 pages of an existing marketing site to HubSpot CMS ensuring clean code responsive design and optimized performance
• SEO Best Practices: Implement URL mapping/301 redirects optimize meta tags alt text structured data on-page content formatting sitemap/ and integrate SEO tools (e.g. Google Search Console analytics)
• UX/UI Improvements: Rebuild site architecture content and forms; improve navigation visual hierarchy and overall user experience

• HubSpot Tool Integration: Set up and configure HubSpot Marketing Sales and Service Hub (Pro) tools including ticket pipelines automation knowledge base and live chat.
• CRM & Automation: Integrate CRM features and workflows to ensure smooth data flow and usability

• Performance Monitoring: Track post-migration SEO and UX performance identify improvements and provide recommendations

• Documentation: Provide best practice guidance for scalable CMS structure and future maintenance .

• Proven HubSpot CMS experience (portfolio/examples required)

• Strong understanding of HubSpots Marketing Sales and Service Hub Pro tools

• Competency in front-end development (HTML CSS HubL) and UX best practices
• Experience with SEO fundamentals and conversion rate optimization (CRO)
• Excellent communication skills to translate requirements into actionable results
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• Nice-to-Haves

• Experience working with SaaS companies or startups
• Portfolio of modern SaaS/B2B website redesigns
• Experience with lead generation optimization and CRO

• Fully migrated and redesigned website within HubSpot CMS
• SEO-friendly page structure and optimized content
• Improved UX/UI and navigation
• Integrated HubSpot tools and CRM automation
• Documentation and best practice recommendations

This role is ideal for a strategic hands-on HubSpot expert who can balance technical CMS work with SEO and UX improvements to deliver a high-performing B2B Service marketing site.