Graphic Designer, Social Media, Sales and Community Manager(Full-Time)

Herbal Goodness is a US-based manufacturer of pure organic superfoods premium herbal extracts and empowering people to live healthier lives. Founded on principles of quality sustainability and social impact we donate 10% of our profits to educate young girls in Africa.

Role
We are seeking an experienced purpose-driven Graphic Designer Social Media Sales & Community Manager to join our team full-time and help elevate our brand across e-commerce digital marketing and retail packaging across US markets and anchor our expansion into the Nigerian/African market.

Position Overview

We are looking for a creative highly detail-oriented Graphic Designer with a strong background in direct-response design e-commerce graphics and consumer packaged goods (CPG). In this role you will own the visual identity of Herbal Goodness across our Shopify site Amazon storefronts paid ad creative (Meta/Google) and retail packaging (such as GNC banners and product labels).

Key Responsibilities

• Digital Advertising Creative: Design high-converting Meta (Facebook/Instagram) and Google display ad creatives including static banners video thumbnails flat-lay composites and callout graphics.
• Packaging & Retail Collateral: Develop and update compliant product labels box packaging print inserts and retail marketing assets (e.g. GNC display banners sales sheets).
• E-Commerce & Amazon Visuals: Create engaging Amazon A content main product gallery images banner ads and Shopify landing page graphics.
• Brand Consistency: Maintain and evolve the Herbal Goodness brand identity ensuring visual harmony clean typography and premium aesthetics across all consumer touchpoints.
• Cross-Functional Collaboration: Partner closely with our marketing PPC media buying and executive leadership teams to rapidly iterate on ad performance data and launch new product campaigns.
  
• Social Media Management: Oversee and execute the daily strategy across TikTok Facebook and Instagram crafting engaging organic posts short-form video content and stories that grow brand awareness and engagement.
• Content Planning & Strategy: Lead the master content calendar and creative direction tailored specifically to both our US and Nigerian target markets balancing cultural relevance brand messaging and product promotion.
• Influencer & Creator Programs: Identify recruit and manage relationships with micro- and macro-influencers on TikTok and Instagram to drive UGC (user-generated content) brand advocacy and affiliate sales.
• Community & Facebook Group Management: Actively engage with our audience respond to comments and messages and build/moderate vibrant Facebook Groups around wellness organic living and womens empowerment.
• Sales & Revenue Growth: Leverage social channels as direct sales drivers by introducing TikTok Shop Instagram Shopping strategic giveaways and conversion-focused community campaigns to measurably grow revenue.
• Performance Tracking & Reporting: Monitor key growth metricsincluding engagement rates follower acquisition influencer ROI and social-driven salesto continuously refine and optimize content strategy.

Qualifications & Requirements

• Experience: 3 years of serious AI use professional graphic design and social media management experience (agency or in-house CPG/supplement brand preferred).
• Software Proficiency: Expert knowledge of AI tools for graphics and video production Adobe Creative Cloud (Photoshop Illustrator InDesign). Experience with basic video editing/motion design (Premiere/After Effects) is a strong plus.
• E-Commerce Focus: Proven experience designing high-converting assets for Meta ads Amazon storefronts and direct-to-consumer websites.
• CPG Packaging: Familiarity with print-ready file preparation typography color management and dietary supplement label requirements.
• Portfolio Required: An active online portfolio demonstrating strong layout typography photo manipulation and commercial product marketing visuals.
• Mindset: Self-motivated comfortable in a fast-paced environment and deeply aligned with our purpose-driven non-GMO organic wellness mission.
  
  

Why Join Us

• Purpose-Driven Work: Be part of a mission-led brand dedicated to health sustainability and supporting girls education in Africa.
• Competitive Compensation: Salary commensurate with experience.
• Growth & Impact: High-visibility role where your creative work directly drives campaign performance and business growth.
  
  

Herbal Goodness is an Equal Opportunity Employer.

Required Experience:

IC