Senior Product Designer
Amsterdam - Netherlands
Job Summary
Senior Product Designer
Customer & User Journeys
Who we are
At OpenUp our mission is to make mental well-being accessible to everyone. Following a high tech & high touch approach we support companies their employees and their families with proactive and practical mental health services. Through our digital platform clients can access 1:1 check-ins online courses articles videos group sessions mindfulness practices and a team of committed mental well-being experts. As we believe that mental and physical well-being are deeply connected we have also added Lifestyle Experts to our offering focusing on nutrition exercise and sleep.
OpenUp was ranked in the Top 3 on LinkedIns Top Startups list for& 2025 and is continuously growing. We are already serving 2000 companies (e.g. Rituals Deloitte Decathlon KPMG and McDonalds) through which 600K employees have access to our product.
Your role
As a Senior Product Designer you will own meaningful end-to-end journeys across OpenUps web and mobile product from the first employee touchpoint through to long-term engagement. Youll work closely with Product and Engineering to ship high-quality high-craft work that makes mental health support feel accessible calm and trustworthy. You bring strong execution skills a sharp eye for detail and the ability to move from ambiguity to clear well-considered solutions. Youll also contribute to our design system and collaborate with colleagues across the team to raise quality standards.
What youll work on
Youll lead design across journeys and systems such as:
- Onboarding activation and navigation
- Booking and participation flows (1:1 sessions group sessions)
- Check-ins and progress experiences
- Content discovery and completion (courses videos articles)
- HR/admin dashboards and reporting (clarity actionability)
- Design system components and reusable patterns
Responsibilities
- Own end-to-end design of key product journeys (onboarding booking check-ins content progress) across web and mobile
- Work closely with Product to understand user needs and translate them into clear considered design solutions
- Improve information architecture and navigation so the platform feels coherent calm and easy to use
- Design and ship high-craft interaction and UI work from concept to production with strong specs and tight engineering collaboration
- Use rapid prototyping (including AI-enabled prototyping) to explore and validate solutions quickly
- Improve how users discover choose and complete content so it feels like guidance not a content warehouse
- Contribute to HR/admin experiences (dashboards reporting) to make insights actionable for HR teams
- Contribute to design system patterns that increase delivery quality and speed
- Uphold standards for UX writing empty/error states accessibility and consistency across journeys
- Partner with Product Engineering Content and Clinical Experts to ensure trust safety and brand coherence in a wellbeing context
What success looks like (12 months)
- Your journeys are measurably better higher activation fewer drop-offs improved booking conversion
- Content engagement improves through better discovery and completion flows
- HR/admin experiences feel more actionable and HR is treated as a valued user
- Your work feels consistently trustworthy calm and high-quality across web and mobile
- Youre shipping with confidence and shortening design-to-delivery cycles through AI-enabled prototyping and close engineering collaboration
About you
Youre a senior-level designer with strong craft good product instincts and a track record of shipping meaningful user-centred work. Youre comfortable moving from strategy to pixel and you communicate clearly with both Product and Engineering. You care about quality without being precious and you thrive in a collaborative fast-moving environment.
Required experience & skills
- 58 years in product design with evidence of shipped work and measurable impact
- Strong interaction design and information architecture skills you simplify complexity
- Experience designing across web and mobile
- Solid collaboration skills with product and engineering; comfortable navigating constraints and trade-offs
- Clear communication: you can align stakeholders and articulate design decisions with confidence
- Comfort working in high-trust contexts where clarity safety and dignity matter
- Proficiency in Figma
- Strong visual taste and attention to detail
Strongly preferred
- Experience designing content/media-driven experiences (discovery consumption retention)
- Hands-on experience with AI-enabled prototyping and/or AI-assisted development workflows
- Experience in B2B2C environments (HR buyer employee user)
- Experience improving dashboards and analytics surfaces (clarity and so what)
- Experience shipping in international multi-language products
Nice-to-have
- Experience collaborating with engineers using AI coding tools
- Familiarity with evaluating AI-generated outputs for accessibility edge cases safety and brand consistency
- Experience in wellbeing health or other trust-sensitive domains
What you can expect
Joining OpenUp means being part of a fast-growing company doing something meaningful. Youll work with a diverse and international team in an environment that genuinely walks the talk on wellbeing. Apart from a purposeful mission we offer:
- 1500 annual personal development budget
- ClassPass: OpenUp contributes towards your membership
- Monthly home internet/phone contribution (50)
- Daily healthy and vegetarian lunch at our office
- Regular office yoga meditation and breathing classes
- Flexible work model (hybrid and options for remote work)
- Monthly drinks company-wide summer fest and other team activities
- 27.5 vacation days per year
- Free and unlimited access for you and your family to all our products including our psychologists
We may use artificial intelligence (AI) tools to streamline parts of our recruitment process. These tools assist our recruitment team but do not replace human judgement. All hiring decisions are made by humans. If you would like more information about how we use AI in the process please contact us.
Required Experience:
Senior IC
About Company
Mental well-being for all. Easy, affordable and direct. Direct access to certified psychologists. Let's OpenUp.