Principal Designer, TIDAL

TIDAL was founded for artists by artists as the next innovative streaming platform to bring value back to the music industry. We empower artists with the products resources services and content required to take control of their careers and connect more deeply with fans. Available in over 60 countries TIDAL continues to help artists break down economic barriers to continue creating whats next in culture. TIDAL is part of Block Inc. (NYSE: SQ) a global technology company with a focus on financial services.

The Role

TIDAL design is a small nimble team building at the intersection of music technology and cultureshipping across uploads streaming AI-powered creative tools and financial services that connect artists directly with their audiences in 60 countries.

Were looking for a Principal Product Designer to set the vision and quality bar across TIDALs product and brand ecosystem. You will be a foundational design voice on a small team where your work will have outsized impactshaping not just pixels but the future of how artists build careers. Youll drive complex projects from concept to ship influence strategy and directly elevate the craft of everyone around you.

You Will

• Define and drive long-term product vision and design strategy across TIDALs key product areas
• Lead the most complex ambiguous design initiatives end-to-endfrom early exploration through shipped experiences
• Partner with Product Engineering and ML/AI leadership to shape roadmaps and influence business strategy
• Set the bar for design excellence by defining systems standards and quality benchmarks at scale
• Pioneer AI-driven design approaches that expand team capabilities and accelerate velocity
• Mentor designers through feedback critique and knowledge sharing
• Identify new opportunities for the business and act on them

You Have

• 8 years of Product Design experience with a portfolio demonstrating high craft and systems thinking
• Graphic design skills working with building and extending brand for 360 activations and social to have cohesion across brand and product.
• Experience developing long-term product vision that informs roadmaps across a brand or multiple products
• Experience shipping impactful strategic work autonomouslyfrom multi-year visions to iterative releases
• Expertise defining design systems and standards that promote cohesive experiences at scale
• Influence and partnership skills as a trusted peer to leadership
• Fluency with AI and new technologiespioneering new approaches and identifying where AI unlocks creative or business potential
• A passion for music artists and the creative economy
• Comfort operating on a small fast-moving team where you wear many hats