Power User – Adobe Journey Optimizer (AJO)
Rotterdam - Netherlands
Job Summary
Job Description:
Are you an expertinAdobe Journey Optimizer If so we have an exciting opportunity for you!
As a Power UserwithAdobe Journey Optimizer (AJO)youllbe at the forefront of designing building andoptimizingreal-time customer journeys.Youllwork closely with cross-functionalteams about marketingstrategy data andcreativityto deliver seamless personalized experiences across multiple channels. As a functional specialist and mentoryoullbridge the gap between strategy and execution ensuring smooth day-to-day operations and accelerating AJO adoption across the organization.
Key Responsibilities
Design and build complex multi-step customer journeys using Adobe Journey Optimizer witha clearmulti-brand structure and organization.
Configure target audiences segments and triggers to enable real-time personalization within AJO.
Execute end-to-end campaign setup across email SMS push notifications and other channels integrated with AJO.
Collaborate with data teams to ensure data accuracy and proper audience activation from Adobe Experience Platform (AEP).
Continuouslyoptimizejourney performance through A/B testing segmentation analysis and performance insights.
Create andmaintainreusable journey templates configuration guides and best practice documentation for multiple brands.
Provide hands-on mentorship and on-the-job coaching to marketing operations and campaign management team members.
Troubleshoot journey issues answer functional questions and document solutions for team knowledge retention.
Stay up to date with Adobe Journey Optimizer features updates and customer experience management (CXM) best practices.
Skills and Experience
Deepexpertisein marketing automation and customer journey orchestration.
1 years of hands-on experience with Adobe Journey Optimizer.
Strong understanding of audience segmentation journey design and multi-channel campaign execution.
Proficiencyin AJO interface journey mapping decision logic and personalization configuration.
Working knowledge of Adobe Experience Platform and real-time data activation.
Experience with email SMS and digital marketing channels.
Excellent communication and mentoring skillsable to explain complex concepts clearly to non-technical stakeholders.
Familiarity with agile methodologies and collaboration tools such as Jira Confluence and Slack.
Strong problem-solving skills and a collaborative team-oriented mindset.
Preferred Qualifications
Adobe Certified Associate Adobe Journey Optimizer or similar Adobe marketing certification.
Experience managing multi-brand or multi-product marketing environments.
Background in marketing operations campaign management or digital marketing.
Experience working in a CXM agency or consulting environment.
What We Offer
A dynamic international work environment with colleagues from around the globe.
A challenging position at a successful company in a growing market.
A fun and inclusive culturethinkfoosball table tennis themed events and team parties.
3 extra days off (yes at Merkle we take your well-being very seriously) - in addition to 25 annual vacation days there are 3 Well-being Days.
2 Social Impact Days - you can volunteer for a charity of your choice.
Extensive learning and development opportunities including a wide range of personal and online training.
A hybrid work model with 2-3 days in the office and the rest working from home.
A competitive salary and excellent secondary benefits.
Where Youll Work
Youlljoin a talented diverse team of professionals in our Amsterdam or Rotterdam office.Werea group of curious problem-solvers who thrive on collaboration creativity and making the impossible possible. At Merkle we value initiative celebrate individuality and never forget to have fun along the way.
About Merkle
Merkle is a leading data-driven customer experience management (CXM) company delivering personalized experiences across platforms and devices for top global brands. With deepexpertisein data technology and analytics Merkle helps clients unlock powerful consumer insights and drive hyper-personalized marketing strategies. As part of thedentsunetwork Merkle operates in 145 markets with over 65000 employees the Netherlands our 150 experts work with clients like Albert Heijn VattenfallOdido andVodafoneZiggo.Wereproud partners of Google Adobe Salesforce andSelligent.
Inclusion and Diversity:
At Merkle we believe in the power of diversity. Wewelcome all applications regardless of age disability gender reassignment marital or civil partner status pregnancy or maternity race colour nationality ethnic or national origin religion or belief sex or sexual orientation.
Contact:
We look forward to receiving your application for any questions please contact the TA in charge of this role: David Ryall Senior Talent Acquisition Partner EMEA NE by email at: EMEA NE. #LI-MERKLE #LI-Hybrid #LI-DR2
Location:
RotterdamBrand:
MerkleTime Type:
Full timeContract Type:
Fixed Term Contract (Fixed Term)About Company
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in approximately 120 countries.