Channel Marketing Manager

Channel Marketing Manager

Opportunity

Location: Barneveld Netherlands

Role Purpose

Rada Sanitairtechniek is part of Kohler Co. a global leader in kitchen and bathroom products energy systems and premium interior design brands. With more than 40000 associates worldwide Kohler is known for its commitment to design excellence engineering innovation sustainability and improving the level of gracious living for all who experience its products and services.

Within the Kohler Mira family Rada specialises in advanced washroom and water control technologies with a strong reputation in healthcare education hospitality and commercial installation environments.

This is a new role that will cover brand product digital and channel marketing.

The successful candidate will play a crucial role in continuing to shape Radas future in the sanitary installation and commercial-specification markets supporting the sales and product teams with highquality marketing tools campaigns and insights.

Key Responsibilities

Brand & Product Marketing

• Develop and execute brand and marketing plans for Benelux in line with Radas brand framework.
• Create marketing collateral including brochures catalogues datasheets installation schemes and internal product memos (InDesign Illustrator Photoshop).
• Manage multimedia promotions across LinkedIn Instagram X (Twitter) Facebook and other relevant channels.
• Create product presentations and support the Sales team with marketing materials tailored to customer needs.
• Translate Rada and thirdparty manuals into Dutch (and occasionally from Dutch to English).
• Coordinate BIM file updates with Rada UK and product suppliers.

Digital & Content Management

• Maintain and update content of Radas Dutch and Belgian Dutch websites.
• Ensure product data accuracy by managing the PIM/2BA system and maintaining EDPs in collaboration with UK and supplier contacts.
• Collaborate with Masterdata teams to ensure complete and accurate product specifications.

Campaigns Events & Exhibitions

• Plan design and manage exhibition booths including layout visual design product selection build coordination and onsite support.
• Develop advertising materials and write editorial content for industry publications targeting installers wholesalers and sanitary sector audiences.

Data Insights & Commercial Support

• Conduct marketing research collect market data and analyse customer needs to support business decisions.
• Manage A&P budgets ensuring accurate planning spending and reporting.
• Provide internal and external customer support using appropriate CRM or salessupport tools.

Internal Collaboration

• Work closely with the Rada Europe Sales Team Product Manager Office Manager and UK colleagues.
• Prepare and deliver marketing inputs for internal projects and crossfunctional initiatives.

Required Competencies

Aligned with the Channel Marketing Manager Success Profile the ideal candidate excels in:

• Manages Complexity Able to interpret multiple inputs and simplify decisions.
• Plans & Aligns Creates structured plans that meet organisational goals.
• Collaborates Works effectively across teams and geographies.
• Drives Results Maintains high performance and meets deadlines.
• Business Insight & Tech Savvy Understands market dynamics and leverages technology effectively.

Skills/Requirements

Education & Experience

Why Work at Kohler Mira

People have been turning to us for bathroom products for over 90 years a responsibility we dont take all of the businesses that make up Kohler Mira we are committed to designing innovative products that bring beauty comfort and safety to life. Because of this we understand that it takes investment in our people and their development in order to deliver on that commitment and so we invest heavily in each individuals personal development in a variety of ways.

In addition to the investment in personal development Kohler Mira offers a competitive salary numerous wellbeing benefits and a strong involvement in Corporate Social Responsibility.

About Us

In the UK Kohler Mira Ltd. is made up of three market leading brands; Mira Showers Rada Controls and Kohler Company. Where our brands differ in market position they are equal in quality each living up to the Kohler Company mission to live on the leading edge of design and technology and provide a single level of quality regardless of price.

Learn more about us our brands and career opportunities at .

It is Kohler Miras policy to recruit hire and promote qualifiedpeople in all job classifications without prejudice. If as an individual with a disability you require adjustments during the recruitment process please contact . Kohler Mira is an equal opportunities employer.

Required Experience:

Manager