Sr Marketing Manager, Category Marketing MX

Amazon is looking for a talented smart experienced and enthusiastic Marketing Manager to help develop and grow our Category marketing business in Mexico. This is a unique opportunity to play a key role in an exciting new team structure.

The successful candidate will develop strategies and managing the execution of acquisition engagement and retention initiatives primarily via online channels including push notifications emails onsite experience SEO internal search affiliate marketing social media and mobile.
Candidate is expected to improve key product features (Search IDQ Personalization Fit Detail Page RCX...) by working cross-functionally across Emerging marketplaces stakeholders. You will be a self-starter comfortable with ambiguity in a fast-paced and ever-changing environment and able to think big while paying careful attention to detail.



Key job responsibilities
Main KPIs are: traffic acquisition customer active base settlement and lapsed rates. Responsibilities:
Lead site merchandising for all categories across MX - develop and execute merchandising activities manage navigation structure create pages and merchandising features to support coop initiatives coordinate and support promotional events and marketing campaigns.
Lead several programs for customer acquisition and engagement partnering with several tech teams
Work closely with the traffic teams to drive customers and sales to our store including gateway outbound associates search social media.
Design lead and implement customer experience enhancement/improvement projects.
Create and analyze performance metrics and making business decisions about future direction based on performance and ROI
Partner with various technical and business teams to build supporting automation
Own weekly monthly and quarterly reporting of key content and marketing metrics to the leadership team and broader organization.
The ideal candidate will be innovative team oriented an effective communicator across functions and levels have a desire to participate in change and appreciate a highly entrepreneurial environment with rapidly changing priorities. We are seeking someone with proven track record in project and stakeholder management deep analytical skills and ability to simplify and scale.


About the team
Inclusive team culture

At Amazon we embrace our differences and we are committed to furthering our culture of inclusion. We host annual and ongoing learning experiences. Amazons culture of inclusion is reinforced within our 14 Leadership Principles which remind team members to seek diverse perspectives learn and be curious and earn trust.

Work Life Balance

We believe striking the right balance between your personal and professional life is critical to life-long happiness and fulfillment. We offer flexibility in working hours and encourage you to find your own balance between your work and personal lives.

Mentorship & Career Growth

Our team is dedicated to supporting new members. We have a broad mix of experience levels and tenures and were building an environment that celebrates knowledge sharing and mentorship. We care about your career growth and strive to assign projects based on what will help each team member develop into a better-rounded professional.


- 6 years of professional non-internship marketing experience
- 7 years of developing and managing acquisition marketing or channel programs experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience building executing and scaling cross-functional marketing programs
- Experience developing and executing campaigns across a multitude of timezones and languages
- Bachelors degree or equivalent
- Speak write and read fluently in English and have the ability to take direction in English

- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.