Organic Growth Manager

Peek is the operating system powering the experiences industry - from museums and attractions to tours and activities. With over $7B in bookings Peeks AI-powered platform has helped thousands of merchants to increase revenues save time and deliver seamless guest experiences. Customers include MoMA Whitney Museum Seattle Aquarium Bryant Park & Looping Group. The company has raised over $150 million from institutional investors Westcap Goldman Sachs and SpringCoast Partners. Learn more at .

As a remote-first company recognized by Forbes as one of Americas Best Startup Employers and by Built In as a 2025 and 2026 Best Place to Work we are a global team of Peeksters who Obsess Over Our Customers Accomplish Big Things Collaborate With Purpose and Get Better Every Day.

Were hiring a Manager Organic Growth to own the strategy and execution of SEO AEO and GEO across PeekPro ACME Ticketing and Connect&GO.

This is a builders role. You will inherit three distinct brands with three distinct audiences overlapping topical territory and no unified organic strategy connecting them. Your job is to define that strategy then run it deciding which brand should rank for what where consolidation creates authority and where it creates cannibalization and how a single portfolio of content earns visibility across both traditional search results and AI-generated answers.

The mandate is demand not traffic. Experience operators researching software rarely convert on first touch; they compare they read they research and they come back weeks later. You will be measured on organic-sourced pipeline and closed-won revenue across all three brands not on rankings or sessions alone.

Youll partner closely with Growth Content Product Marketing and Engineering.. You are the connective tissue between them and the subject matter expert within the team.

• Carry the organic pipeline target across all three brands. Build the forecast report against it monthly and be accountable for organic-attributed opportunities demos and closed-won revenue not just clicks.

• Build the portfolio-level keyword and entity map: which brand owns which topics which terms are contested and where the three sites should complement rather than compete.

• Set the roadmap for site architecture internal linking taxonomy and content across all three properties including domain consolidation migrations and redirect strategy.

• Develop vertical-specific organic plays for distinct operator segments (tours and activities museums zoos and aquariums water parks FECs escape rooms and more) each with its own language buying process and competitive set.

• Own how Peeks brands appear in AI-generated answers ChatGPT Gemini Perplexity Google AI Overviews and AI Mode Copilot. Build the measurement approach for a channel most teams still cannot measure.

• Establish the standards that make our content machine-readable and citable: structured data entity consistency answer-first formatting and comparison content that holds up when an LLM summarizes it.

• Develop a point of view on how zero-click and agentic search reshape the operator buying journey and translate that into strategy then keep revising it as the landscape moves.

• Identify and activate high-value authority targets across the experiences attractions travel and hospitality-tech ecosystem industry associations trade publications review platforms partner and integration directories.

• Work with PR Partnerships and Content to earn links and mentions that measurably move organic visibility and quantify that lift.

• Own our presence on the third-party review and comparison sites (G2 Capterra and category equivalents) that both buyers and LLMs treat as authoritative.

• Set technical SEO requirements and priorities and partner with Engineering and Web to get them shipped crawlability indexation Core Web Vitals JS rendering structured data international and multi-domain handling.

• Run continuous audits across three codebases and CMS setups; triage what actually affects revenue and make the case for prioritization against competing roadmaps.

• Own migration risk. When domains subfolders or brand architecture change you are the person who makes sure we dont lose what weve built.

• Feed the Content team clustered keyword entity and intent insight what to write for which brand for which vertical and why.

• Audit and prune the existing content library across three brands: consolidate refresh redirect or retire.

• Partner with Web and Lifecycle on conversion landing page experience offers and forms so improved visibility turns into qualified demos.

• Evaluate programmatic and templated page opportunities (by vertical geography use case and integration) and build them where they earn their keep.

• Be the internal expert. Bring the rest of Marketing Product and leadership along on how search is changing and what it means for how we go to market.

• 47 years in SEO or organic growth with meaningful time in B2B SaaS or another considered-purchase multi-touch environment.

• A revenue-first mindset. You are comfortable being measured on pipeline you can build and defend a forecast and you dont hide behind traffic metrics.

• A real point of view on AEO and GEO. Youve tested how brands surface in AI answers you can explain what you learned and you know the difference between a durable strategy and a trick.

• Technical fluency. You can diagnose crawl indexation rendering and site-architecture issues yourself write a clear technical brief and hold your own in a conversation with engineers.

• Analytical rigor. Comfortable in GA4 Google Search Console Looker Studio etc. You can build an attribution view spot when the data is lying and model the impact of a bet before you make it.

• Tool depth. Strong hands-on command of Ahrefs and/or Semrush Google Search Console and Screaming Frog. Familiarity with an AI-visibility tracking tool (Profound Peec or similar) is a plus.

• Comfort with ambiguity. Three brands recent acquisitions incomplete data and a category being rewritten in real time. You find that energizing rather than paralyzing.

• Experience with multi-brand multi-domain or post-acquisition SEO

• Programmatic or template-driven SEO at scale or managing large directory-style page sets.

• Background in travel tourism attractions hospitality tech or another operator-facing vertical SaaS category.

• Local and multi-location SEO or Knowledge Graph and entity optimization work.

Peek Travel Inc. is an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion national origin sex sexual orientation gender identity veteran status disability or other legally protected status.

If you are unable to apply due to incompatible assistive technology or a disability please contact us at We will make every effort to respond to your request for disability assistance as soon as possible.

Required Experience:

Manager