Marketing Manager, Campaign Management

Arrow Electronics is a global provider of products services and solutions to industrial and commercial users of electronic components and enterprise computing solutions. Arrow Electronics guides innovation forward for over 220000 leading technology manufacturers and service providers. With 2025 sales of $30.9 billion Arrow develops technology solutions that improve business and daily life. The company maintains 228 locations worldwide with over 85 countries served.

A Fortune 154 company with 21500 employees worldwide Arrow brings technology solutions to a breadth of markets including telecommunications information systems transportation medical industrial and consumer electronics. Arrow provides specialized services and expertise across the entire product lifecycle. Arrow does this by connecting customers to the right technology at the right place time and price. Arrow provides extraordinary value to customers and suppliers - the best technology companies in the world - and connects them through the companys industry-leading services.

As the lead of Campaign Management within the North America their mission is to drive consistent high-quality campaign execution at scale with rigorous adherence to process budget discipline and performance tracking.

What Youll Be Doing:

• Standardizing Campaign Processes: Implement and enforce a unified set of campaign execution process flows and best practices across all teams and regions so that every marketing campaign (from planning to launch to post-campaign reporting) follows the same playbook. This involves defining clear Standard Operating Procedures (SOPs) service-level agreements (SLAs) for deliverables and quality checkpoints. The goal is to ensure every campaign is executed efficiently and on time on brand and on budget regardless of which team or region runs it. The Manager will administer quality control over all campaign projects verifying that essential steps (briefs reviews approvals etc.) are completed for each campaign. They also continuously refine processes to improve speed (speed to market) without sacrificing quality or consistency.

• Leadership & Team Management: Provide strong leadership coaching and direction to 10 Campaign Managers.

• Financial Discipline & MDF Management: A critical part of the role is financial oversight of campaign budgets and Marketing Development Funds (MDF). The manager will track all campaign budgets and vendor-provided funds ensuring budget accuracy timely utilization and full compliance with funding requirements. They establish a zero-tolerance policy for letting allocated MDF expire unused which is essential since many vendor funds expire if not utilized within a set timeframe (often 12 months).

• Operational Excellence & Capacity Management: Manage the overall campaign production pipeline and capacity planning. With 20 reports handling numerous simultaneous campaigns the leader must allocate resources optimally across teams balancing workloads and adjusting assignments when high-priority projects or crunch times arise. They will use tools (like Workfront) and data to monitor each teams capacity and productivity ensuring no team is overloaded and that campaigns are delivered per the agreed timeline.

• Marketing Technology/Operations team to ensure that systems like Workfront CRM and analytics tools are configured to support campaign processes and reporting needs (for instance integrating Workfront with financial systems like Anaplan or Oracle to sync budget data automatically).

• Performance Tracking & ROI Accountability: Ensure that campaign outcomes are measured and communicated in terms of business impact. The Manager will oversee the development of standardized reporting dashboards and processes so that each campaign manager (and their stakeholders) can easily see key metrics like lead volumes conversion rates through the funnel pipeline generated and ROI for their campaigns.

• 10 years in Marketing Ops Project Management or Agency Account Leadership.

• 5 years managing large multi-functional teams (10 people)

• Experience with MDF/Co-op funding and vendor-partner marketing models.

• Beyond just using tools understand API integrations between Work Management (Workfront) CRM (Salesforce/Dynamics) and Marketing Automation (Marketo/HubSpot). Know how data flows from a Brief to a Lead to a Financial Claim.

• Hands-on experience with enterprise financial software (e.g. Oracle SAP or Anaplan) to track MDF allocations net margins and cost recovery.

• Technical understanding of multi-touch attribution (MTA) to ensure the ROI reported to vendors and leadership is accurate and defensible.

• Experience managing Internationalization (i18n) and Localization (l10n) workflows is a huge plus. Know how a campaign flow changes when moving from North America to EMEA or LATAM.

• Experience with Marketing Development Funds (MDF) push back on vendors regarding proof-of-performance requirements or negotiate better funding terms based on the ROI data theyve collected.

• The ideal candidate has a proven framework for triagedeciding which campaigns get resources when capacity is peaked.

Work Arrangement:
Hybrid: 3 days in office / 2 days work from home

Whats In It For You:
At Arrow we recognize that financial rewards and great benefits are important aspects of an ideal job. Thats why we offer competitive financial compensation including various compensation plans and a solid benefits package.

30 days of Christmas bonus
40% vacation premium
12 vacation days plus 2 floating days
Vision and Dental Assistance
Life Insurance
Healthcare Insurance
10% Food/Pantry Vouchers
Restaurant Vouchers
13% Savings Fund
Access to Arrows Employee Discount Program
Growth Opportunities and more!

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Actual compensation offer to candidate may vary from posted hiring range based upon geographic location work experience education and/or skill level. The pay ratio between base pay and target incentive (if applicable) will be finalized at offer.

Please be sure to include all work history on your resume including: temporary employment work as a contractor other subsidiaries changes in entities legal name etc.

Arrow is an equal opportunity employer. All applicants will be considered for employment without attention to religion gender age sexual orientation gender identity or national origin. (EEO policy Mexico)