LATAM 4P Commercial Compute
Mexico City - Mexico
Job Summary
Description -
Job Summary
The LATAM 4P Manager is responsible for defining orchestrating and executing the regional 4P strategy (Product Price Place Promotion) to drive profitable growth market share expansion and competitive advantage across LATAM markets.
This role acts as the navigator of the business aligning global strategy with local market realities ensuring that category sales marketing and channel teams execute a cohesive and measurable go-to-market plan.
Responsibilities
- Define LATAM 4P strategy aligned with:
- Global (WW) priorities
- Regional OGSM and business targets
- Build bi-annual (H1/H2) and full-year 4P plans across segments (SMB Enterprise Public)
- Translate strategy into:
- Segment-level plans
- Product/category roadmaps
- Identify growth opportunities (e.g. AI Premium mix SMB expansion)
- Define portfolio strategy (Good/Better/Best Premium focus AI devices)
- Align product mix with:
- Market demand
- Competitive positioning
- Work with WW teams to Ensure readiness of:
- SKUs configurations BOM alignment launch readiness (from 4P/PLM cadence)
- Drive pricing strategy and discipline:
- Special pricing bid support incentives
- Define route-to-market (RTM) strategy:
- Channel CEP HP Store 3P marketplaces
- Lead:
- Channel planning
- Distributor engagement
- Target account coverage (enterprise SMB public)
- Own end-to-end demand generation strategy:
- Campaigns events incentives demo programs
- Execute 360 go-to-market campaigns with partners (Intel AMD NVIDIA etc.)
- Manage:
- MDF allocation
- Retail activation
- ABM campaigns
- Deploy LATAM 4P plan to countries and stakeholders
- Enable markets to build localized game plans
- Lead:
- Sales enablement (battlecards training tools)
- Marketing alignment
- Ensure execution across:
- Events demos campaigns launches
- Define and monitor 4P KPIs:
- Revenue CM Market Share Mix Units
- Run cadence management (weekly monthly quarterly reviews)
- Ensure all 4P actions are:
- Measurable
- Trackable
- Tied to business results
- Act as central orchestrator across:
- Category / Product
- Sales teams
- Marketing
- Finance
- Alliances (Intel AMD Nvidia)
- Channel partners
- Align:
- Global teams (WW 4P)
- Regional LATAM stakeholders
- Drive decision-making and prioritization
- Lead:
- Win/Loss analysis
- Competitive benchmarking
- Market intelligence roundtables
- Define strategies to:
- Defend against competitors (e.g. Lenovo)
- Move from price wars to value selling
- Design and manage:
- Channel incentive programs
- Internal sales incentives
- Strategic funding (MDF STF alliances)
- Oversee execution of:
- Regional programs (Arrow Trinity Amplify etc.)
- Manage:
- Demo units
- Sales assets
- Campaign funding
- Deliver:
- Training programs (Bootcamps Tours Partner enablement)
- Develop:
- Sales tools (battlecards apps playbooks)
- Support:
- Category and sales teams with insights and guidance
- Lead execution of:
- Large-scale events (Amplify LACF tours roadshows)
- Customer engagements (1:1 1:few ABM)
- Drive:
- Awareness Consideration Conversion funnel
Education & Experience Recommended
Four-year or Graduate Degree in Sales Marketing Business Administration or any other related discipline or commensurate work experience or demonstrated competence.
Typically has 7-10 years of work experience preferably in category management P&L management or a related field.
English and Spanish proficiency is a must
Preferred Certifications
NA
Knowledge & Skills
Agile Methodology
Analytics
Business Development
Business Strategies
Business To Business
Customer Relationship Management
Data Analysis
Digital Marketing
Go-to-Market Strategy
Key Performance Indicators (KPIs)
Market Research
Marketing
Marketing Strategies
New Product Development
Product Management
Product Marketing
Product Strategy
Project Management
Thought Leadership
Value Propositions
Cross-Org Skills
Effective Communication
Results Orientation
Learning Agility
Digital Fluency
Customer Centricity
Impact & Scope
Impacts function and leads and/or provides expertise to functional project teams and may participate in cross-functional initiatives.
Complexity
Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors.
Disclaimer
This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties skills responsibilities knowledge etc. These may be subject to change and additional functions may be assigned as needed by management.
Job -
SalesSchedule -
Full timeShift -
First Shift (Mexico)Travel -
25%Relocation -
NoEqual Opportunity Employer (EEO) -
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