Digital Planner Jr.
Mexico City - Mexico
Job Summary
About WPP Media
WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.
WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.
For more information visit .
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .
WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit
At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Role Summary and Impact
- Management of media tracking reconciliation and optimization tools.
- Collaborate with cross-functional teams such as P&B to monitor and track media buying and with Nexus to request and evaluate proposals.
- Serve as the day-to-day point of contact with media outlets and clients.
- Develop implement and optimize campaigns under the guidance of your manager.
- Ensure proper monitoring of campaigns in terms of spend KPIs pacing and results.
- Oversee the proper implementation of materials in accordance with brand guidelines and compliance requirements.
- Continuously monitor KPIs and prepare clear actionable reports on results.
- Coordinate the ongoing optimization of campaigns.
- Prepare for and participate in presentations follow-up meetings and negotiations with media partners highlighting progress results pending items and established agreements.
- Ensure proper documentation processes and operational monitoring of campaigns.
Skills and Experience
- Bachelors degree in marketing advertising or a related field
- Advanced English
Tools:
- Advertising platforms: Google Ads (Search Display Video) Meta for Business Twitter Ads TikTok Ads and programmatic buying platforms (DSPs).
- Measurement and analytics tools: Google Analytics Adobe Analytics.
- Reporting and dashboarding tools.
Skills.
- Strategic mastery of the entire digital media funnel including:
- Media planning and buying (evaluation of proposals).
- Paid Media: SEM Social Ads Programmatic.
- Owned & Earned Media.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.
Please read our Privacy Notice ( for more information on how we process the information you provide.
While we appreciate all applications received only those candidates selected for an interview will be contacted.
Please read our Privacy Noticefor more information on how we process the information you provide.
Required Experience:
Junior IC
About Company
GroupM is the world’s leading media investment company. We make advertising work better for people.