Digital Marketing Specialist
Mexico City - Mexico
Job Summary
The Digital Marketing Specialist LATAM plays a critical role in executing activating and optimizing integrated digital marketing campaigns across paid media events and email channels to support demand generation in the LATAM region. This role partners closely with agencies regional stakeholders and crossfunctional teams to ensure campaigns are launched on time accurately tracked and continuously optimized for performance.
This is an excellent opportunity for a detailoriented marketer who enjoys handson execution strong operational discipline and regional campaign delivery in a fastpaced enterprise marketing environment.
Areas of Focus
3 years of experience in digital marketing demand generation or marketing operations.
Handson experience with enterprise marketing automation platforms (Eloqua Marketing Cloud preferred).
Handson experience using Salesforce CRM including campaign creation lead management and reporting.
Proven experience launching and supporting marketing campaigns in the LATAM region.
Experience coordinating paid media email and eventbased campaigns across multiple stakeholders.
Strong project management and organizational skills with attention to detail.
Strong analytical skills with the ability to translate performance data into optimization insights.
Ability to manage multiple priorities in a fastpaced environment.
Excellent communication and collaboration skills.
Strong analytical skills and comfort working with performance data to inform decisions.
Quick thinker with the ability to manage multiple priorities in a fast-paced environment
Strong project management skills with ability to create organized project plans to reflect workstreams milestones dependencies and resources.
Strong critical thinking skills with ability to elevate thinking and apply judgment during analysis about how components fit together and with bigger picture
Adheres to high standards of data integrity when analyzing and drawing conclusions
Ability to synthesize themes summarize key points and articulate takeaways visually and verbally. Top-tier proficiency in Excel and PowerPoint and visually articulating themes and attention to detail.
Excellent communication and collaboration skills.
Bachelors degree in Marketing Communications Business or a related field required.
Fluent in English and Spanish required Portuguese preferred
How Success is Achieved
Delivering campaign milestones on schedule and ensuring all deliverables meet high-quality standards.
Proactively addressing challenges to maintain project momentum and meet objectives efficiently.
Fostering a collaborative environment that values diverse ideas and perspectives for campaign innovation.
Committing to continuous improvement by incorporating feedback and adapting strategies based on performance data.
This role offers a dynamic and challenging opportunity to contribute to marketing excellence in a leading global organization. Join us to be part of a team that drives impactful results and shapes the future of marketing in the LATAM region.
Required Experience:
IC
About Company
Johnson Controls is a global diversified technology and multi industrial leader serving a wide range of customers in more than 150 countries. Our 120,000 employees create intelligent buildings, efficient energy solutions, integrated infrastructure and next generation transportation sy ... View more