Lead Generation Executive

Job Title: Lead Generation Executive

Functional Relationships: Managing DirectorConsulting Team Team Experiential Marketing Client Experience Strategic Partners Prospective Clients.

Location: Office-based - Nairobi Kenya

COMPANY INFORMATION

Altima Africa is a management consulting and leadership advisory firm that partners with organisations to unlock sustainable business performance through strategy execution leadership development organisational transformation executive search and human capital advisory. Working across both the public and private sectors the firm helps organisations align strategy people processes and culture to achieve measurable business outcomes.

Through a collaborative and client-centric approach Altima Africa works alongside leaders to solve complex business challenges strengthen organisational capability and build high-performing teams that deliver lasting impact.

As the firm continues to expand its footprint across Africa it is seeking to appoint a commercially driven Lead Generation Executive who will identify new business opportunities cultivate meaningful executive relationships and contribute to the growth of the firms consulting and advisory portfolio.

ROLE PURPOSE

To build and cultivate a high-quality pipeline of prospective clients for Altima Africas consulting leadership development organisational transformation HR advisory executive search and capability development solutions. The Lead Generation Executive is the first impression of Altima Africa creating meaningful conversations with business leaders and uncovering opportunities where our expertise can make a measurable impact.

This role is ideal for someone who is naturally curious about businesses and people enjoys connecting with others and thrives on opening doors that lead to long-term partnerships. The successful individual will be commercially minded confident engaging senior executives and energised by building relationships through authentic conversations rather than transactional selling. They will bring initiative creativity and a proactive approach to finding opportunities while representing Altima Africa with professionalism credibility and enthusiasm.

DUTIES AND RESPONSIBILITIES

• Research and identify organisations across key sectors including Financial Services Manufacturing FMCG Healthcare Public Sector Education Telecommunications Energy and Development Organisations.
  

• Identify organisations undergoing strategic transformation organisational redesign leadership transitions culture change business growth or performance improvement initiatives.
  

• Build and maintain a structured CRM pipeline with accurate opportunity tracking and regular reporting.
  

• Qualify prospects against Altima Africas consulting and advisory service portfolio before handing opportunities to the consulting or commercial teams.
  

• Execute targeted outbound campaigns through LinkedIn email telephone referrals industry events and executive networking platforms.
  

• Develop relationships with C-suite executives including CEOs Managing Directors Board Members HR Directors CHROs Strategy Directors Transformation Leads and Business Unit Executives.
  

• Develop personalised outreach messaging aligned with client business challenges and Altima Africas advisory solutions.
  

• Position Altima Africa as a trusted partner in strategy execution leadership development organisational effectiveness talent management and performance improvement.
  

• Follow up consistently on all prospects to nurture relationships and maintain engagement throughout the sales cycle.
  

• Schedule discovery meetings strategy conversations and executive consultations for the consulting and commercial teams.
  

• Represent Altima Africa at leadership forums business conferences executive networking events and industry associations.
  

• Monitor market trends economic developments organisational transformation initiatives and leadership movements across East Africa.
  

• Identify emerging business challenges that create demand for consulting organisational development executive search and leadership solutions.
  

• Track competitor activity consulting trends and client buying behaviours to inform business development strategies.
  

• Share market intelligence and client insights with the commercial and consulting teams to support solution development.
  

• Maintain accurate CRM records across every stage of the client acquisition process.
  

• Deliver weekly reports covering prospecting activity meetings secured pipeline progression conversion rates and opportunity value.
  

• Monitor personal KPIs including qualified opportunities generated meetings booked consulting engagements initiated and pipeline contribution.
  

• Continuously refine prospecting strategies using campaign performance market feedback and coaching from the commercial leadership team.
  

• Work closely with the consulting executive search leadership development and marketing teams to align outreach with current service offerings and campaigns.
  

• Collaborate with subject matter experts to understand client needs before introducing relevant Altima Africa solutions.
  

• Share client feedback and emerging business trends that support new solution development and thought leadership initiatives.
  

• Maintain a strong understanding of Altima Africas service portfolio.
  

SMART GOALS

• Pipeline Volume: Generate a minimum of 120 qualified prospects per quarter loaded and tracked in CRM.
  
• Meetings Booked: Secure a minimum of 40 qualified introductory meetings per month for the commercial team
  
• Lead-to-Meeting Conversion: Achieve a lead-to-meeting conversion rate of 30% or above from outreach activities.
  
• First Conversion Contribution: Contribute to at least 3 new client conversions per month through leads generated and handed off to the commercial team.
  
• CRM Discipline: Maintain 100% accuracy of lead records in CRM with all outreach activities logged within 24 hours.
  
• Sector Coverage: Actively prospect across our core target sectors within the first 90 days.
  

• Bachelors degree in Business Administration Marketing Human Resource Management Commerce or a related field.
  
• Minimum of 24 years experience in lead generation business development B2B sales or consultative selling within professional services management consulting HR consulting executive search learning and development or related sectors.
  
• Demonstrated experience engaging senior decision-makers and building executive-level relationships.
  
• Experience using CRM platforms and LinkedIn Sales Navigator or similar prospecting tools is an added advantage.
  
• Understanding of management consulting organizational development leadership development or HR advisory services will be highly desirable.