JOB VACANCY – LEAD GENERATION EXECUTIVE
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Job Summary
Uliza Events Kenya is looking for a proactive target-driven and highly organized Lead Generation Executive to join our growing team.
The successful candidate will be responsible for identifying and generating new business opportunities engaging potential customers following up on leads and ensuring that all sales activities are accurately captured in our CRM and sales records.
We are looking for someone who understands that lead generation is not just about making calls.
You should be someone who can:
Find the lead Contact the lead Qualify the lead Follow up Record the activity Create an opportunity Help convert the opportunity into a customer.
Every lead generated must be properly recorded followed up and given a clear next action.
Lead Generation
- Identify and research potential customers across events schools hotels malls corporate organizations entertainment venues agencies and other relevant sectors.
- Generate new leads through cold calling WhatsApp email LinkedIn referrals online research and other channels.
- Build and maintain a strong pipeline of potential customers.
- Identify decision-makers and establish contact with prospective clients.
Lead Qualification & Follow-Up
- Engage prospects to understand their requirements timelines quantities and potential needs.
- Qualify leads based on their level of interest and purchasing potential.
- Follow up consistently with prospects and ensure no qualified lead is left unattended.
- Schedule meetings product discussions quotations and other sales opportunities where applicable.
- Progress qualified leads through the sales process.
CRM & Sales Records
- Update and maintain accurate customer and prospect information in the companys CRM.
- Record calls WhatsApp conversations follow-ups opportunities quotations and relevant customer interactions.
- Maintain the companys sales Excel/Google Sheets records accurately and consistently.
- Ensure every generated lead is recorded and has a clear status and next action.
- Keep lead and customer information up to date.
Sales Support & Reporting
- Work closely with the Sales and Customer Experience teams to progress qualified opportunities.
- Provide daily and weekly reports on leads generated contacted qualified followed up and converted.
- Monitor pending follow-ups and ensure they are completed on time.
- Provide feedback on lead quality customer requirements and market opportunities.
- 12 years experience in lead generation telesales business development sales customer service or a similar role.
- Excellent communication and interpersonal skills.
- Confident and comfortable making outbound calls.
- Strong follow-up and persuasion skills.
- Good knowledge of Microsoft Excel or Google Sheets.
- Experience using a CRM system is an added advantage.
- Strong attention to detail and record-keeping skills.
- Ability to work with daily and weekly targets.
- Highly organized proactive disciplined and results-oriented.
- B2B sales experience is an added advantage.
Net Salary: KESper month
In addition to the monthly salary:
Team Performance Bonus The position is eligible for a bonus when the sales team achieves its agreed team target.
Career Growth Opportunity This role provides an opportunity for a high-performing individual to grow into a Business Development Executive position as they demonstrate strong performance sales ability customer management skills and the ability to generate consistently and convert business opportunities.
Interested candidates should send their CV to:
Required Skills:
Client Management & Sales Execution Handle all inquiries from Kenya Uganda Tanzania Rwanda Zambia Ghana and Nigeria ensuring every lead is engaged and converted. Follow up with all leads aggressivelyno lost clients no missed opportunities. Convert inquiries into confirmed orders & repeat customers using relationship-based selling. Maintain 100% CRM data accuracyevery client interaction must be logged in real-time. Conduct high-quality cold calls to businesses hotels event organizers and potential buyers. Sell with strategy not pressureunderstand client needs and provide solutions. Assist clients with quotations invoices and order confirmations while ensuring seamless service. Follow-Up & Conversion Optimization Implement a strict follow-up strategy to ensure maximum conversion of leads. Maintain a response time of under 5 minutes for all new inquiries. Ensure 85% conversion rate for warm leads. Track and push clients through the full sales funnel (Inquiry Quotation Order Repeat Purchase). Build strong relationships to secure long-term contracts and increase client retention. CRM & Sales Process Management Use Zoho CRM to manage all leadszero lost data zero missed follow-ups. Handle 3CX calls professionally ensuring all international client calls are tracked and analyzed. Maintain detailed records of inquiries follow-ups closed deals and lost opportunities. Identify and implement strategies to increase client lifetime value. Provide daily weekly and monthly reports on sales performance and client engagement. Efficiency & Digital Tools Mastery Excel in fast typing and accurate data entry for CRM and reports. Proficiency in Microsoft Word for writing proposals quotations and business emails. Use Canva to create client presentations and promotional offers. Quick adaptability to Zoho CRM 3CX and other business software. Key Performance Indicators (KPIs) 85% conversion rate for warm leads. Zero missed follow-upsevery inquiry must be engaged. CRM data accuracy: 100%all client interactions must be logged. Client response time: Under 5 minutes for new inquiries. Daily call target: Minimum of 50 quality calls. Repeat business: 90% of satisfied customers must return. Qualifications & Skills Required Minimum of 2 years experience in Telesales Inside Sales or Client Relationship Management. Proven ability to convert inquiries into confirmed sales. Strong experience using Zoho CRM 3CX and Excel for tracking sales pipelines. Fast & accurate typing skills (Speed above 50 WPM preferred). Exceptional follow-up skillszero missed leads immediate engagement. Excellent communication and relationship-building skills. Professional email etiquette & Microsoft Word proficiency. Basic Canva design skills for client presentations and offers. Ability to manage clients across multiple African countries.
Required Education:
Lead Generation - Job Vacancy
