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Field Sales Representative
Job Location:
Monthly Salary:
Posted:
25 September 2026 (Yesterday)
Posted:
Application Deadline:
23 December 2026
Application Deadline:
Vacancies:
1 Vacancy
Vacancies:
Job Summary
A rapidly growing consumer products company operating across multiple African markets with an ambitious growth agenda and a portfolio of innovative products.
Why This Role Exists
As the business continues to expand its retail presence it needs strong field execution to ensure products are consistently available visible and selling across key outlets. This role exists to strengthen the companys presence on the ground by building strong retail relationships expanding the outlet network and ensuring in-store standards are consistently delivered. The Field Sales Representative will play a key role in translating retail strategy into execution and creating an excellent consumer experience at the point of sale.
Core Responsibilities
- Achieve monthly sales targets and ensure consistent order generation across assigned outlets.
- Expand numeric and weighted distribution by onboarding and activating new retail accounts in the territory.
- Execute perfect in-store standards including merchandising planogram compliance visibility and price adherence.
- Ensure product availability through disciplined route planning outlet coverage and proactive stock management.
- Build strong customer relationships with pharmacists beauty advisors and store owners/managers.
- Report daily/weekly performance including sales coverage competitor activities and market insights.
- Communicate promotions and product updates effectively to retail partners to drive sell-through.
- Maintain operational compliance through accurate documentation time management and support for inventory audits.
Key Performance Indicators (KPIs)
- Numeric & weighted distribution growth
- Outlet coverage adherence (visitation frequency)
- Sell-in and sell-out achievement by territory
- Stock availability and order frequency per outlet
Who This Role Is For
This role is suited to a hands-on target-driven sales professional with experience working in the field and managing retail accounts. The ideal candidate is comfortable spending most of their time visiting outlets building relationships identifying sales opportunities and ensuring strong execution at the point of sale.
- 13 years of experience in field sales FMCG beauty personal care pharmacy retail or a similar environment.
- A Diploma or Bachelors degree in Business Administration Marketing Sales or a related field.
- Strong communication and relationship-building skills with the confidence to engage pharmacists store managers and business owners.
- A results-oriented and self-motivated approach with the ability to work independently and manage a territory effectively.
- Good understanding of retail sales merchandising and outlet management with a willingness to learn the beauty/personal care category.
- Comfortable using basic digital tools for sales reporting communication and route planning.
- Based in or familiar with Nairobi and its retail landscape with the ability and willingness to travel across assigned territories.
