Digital Marketing Real Estate

Our client a real estate company is seeking a results driven Digital Marketing professional to take ownership of their digital marketing function. This role is ideal for a candidate with strong hands on experience who can also provide strategic direction and potentially lead the digital marketing arm of the business.

Key Responsibilities:

Digital Strategy & Execution

• Develop and implement comprehensive digital marketing strategies aligned with business objectives
• Identify target audiences and optimize customer acquisition channels
• Stay up to date with digital trends and emerging tools

Campaign Management

• Plan execute and optimize multi-channel digital campaigns
• Manage SEO SEM social media email marketing and paid advertising
• Support property launches and promotional campaigns

Performance & Analytics

• Track and analyze campaign performance using KPIs and analytics tools
• Optimize campaigns to improve lead quality and conversion rates
• Prepare regular performance reports for management

Brand & Content Management

• Ensure consistent brand messaging across all digital platforms
• Oversee content development including social media and digital assets

Collaboration & Leadership

• Work closely with sales and commercial teams to drive lead conversion
• Provide guidance on digital marketing best practices

Required Qualifications:

• Bachelors degree in Marketing Business Administration Communications or related field
• 3-7 years of experience in marketing or a similar role
• Proven experience managing marketing campaigns and projects.

Preferred Qualifications:

• Masters degree in Marketing or MBA
• Experience in Real Estate Property or a related industry
• Experience in leadership or supervisory capacity is an added advantage.

Required Skills:

• Digital marketing (SEO SEM social media email marketing)
• Marketing analytics and performance tracking
• Strong communication and leadership skills
• Strategic thinking and problem solving ability
• Project management skills
• Budget management
  Applications will be reviewed on a rolling basis