Senior Performance Marketing Manager

About Raisin

We are Raisin a dynamic and fastgrowing fintech company that is a trailblazer for open banking in the savings and investments space.

As one of the most successful European fintech companies we build awardwinning marketplaces to help customers gain better access to competitive savings investment and pension products. Combined our brands Raisin WeltSparen SaveBetter and Zinspilot serve over half a million direct customers from over thirty European markets and the U.S.

Additionally we partner with more than 400 banks and financial services providers to help them source stable and secure deposit funding and also enable them to offer thirdparty products to their customers.

We are backed by renowned international investors such as Deutsche Bank Goldman Sachs Greycroft Headline/e.ventures Index Ventures Kinnevik PayPal Ventures Thrive Capital Top Tier Capital Partners Ribbit Capital and Vitruvian Partners as well as Peter Thiel.

We are headquartered in Berlin and also have offices in Frankfurt Hamburg Munich London Madrid Manchester and New York.

Team

The position is directly in the PPC team which does customer acquisition through online marketing channels like SEA Display App campaigns and Native Ads. However it encompasses ownership for topics which are crossfunctional and concern the whole Marketing department as well as other teams within the company.

Your Responsibilities

As a Performance Marketing Manager you will play a crucial role in developing and implementing highimpact marketing campaigns across various markets languages and products. From inception to execution you will be responsible for delivering and scaling performance marketing campaigns to drive growth and maximise conversion rates.

That means:

• Lead plan and execute compelling performance marketing campaigns to increase conversion rates and enhance brand awareness in alignment with our targets.
• Drive performance marketing channels to effectively support the complete consumer funnel ensuring efficient CPA within allocated budgets.
• Develop strategies for existing channels and explore new opportunities for media testing to optimise lead quality.
• Collaborate with Marketing leaders to oversee media planning asset development implementation measurement and reporting for Performance Marketing efforts.

What makes this position different
This role offers the opportunity to see the direct impact of your work on the teams processes and the results we achieve. At Raisin we value teamwork enjoyment and personal development fostering an open and appreciative feedback culture.

Your Profile

• 3 years of experience in performance marketing.
• Proven track record of delivering impactful performance marketing strategies campaigns and optimisations either in an agency or clientside setting.
• Excellent knowledge of ad platforms and networks including Google (Search Display App and Performance Max) Microsoft Advertising (Search MSAN) Apple Search Ads
• Good/ basic knowledge of ad platforms and networks including Native Ads (e.g. Outbrain) and Social Ads (e.g. Meta LinkedIn Reddit).
• Strong analytical skills with the ability to derive actionable insights from data and effectively communicate them to diverse stakeholders.
• Demonstrated strategic thinking translating quantitative and qualitative data into effective marketing strategies.
• Solid understanding of customer segmentation and its application in media planning buying and campaign development.
• Ability to thrive in a fastpaced resultsoriented environment and manage multiple projects effectively.
• Exceptional organizational skills attention to detail and a sense of urgency and followthrough.
• Excellent written and verbal communication skills.
• A team player with the ability to work autonomously and take ownership.
• Native German speaker or native German level

Preferred but not essential experience:

• Additional technical experience with tracking technology (e.g. Google Tag Manager Adjust or other marketingrelated tools).
• Familiarity with Google Looker as a business intelligence platform.

Join our mission join our team and grow with us!

At Raisin we care about each other and it is one of our top priorities to foster an open and caring environment in which everyone feels welcome and comfortable. Our culture is strongly driven by our ambitious team which connects more than 40 different nationalities.

Youll find us in our modern and open office in the trendy Kreuzberg district with a view of the Spree River ideally connected to public transportation and surrounded by a variety of restaurants and shopping opportunities.

As part of our team you will benefit from:

• Personal training budget of 1700 and four full training days per year.
• Access to Babbel for continuous language learning.
• Hungry all the time Snacks daily fresh fruit as well as drinks provided at the office.
• Flexible working hours home office and 28 vacation days.
• Enjoy more than 50 different sports with Urban Sports Club: We subsidize your membership with more than 20 per month.
• A company pension scheme (Betriebliche Altersvorsorge) which we support with 20%.
• Do you miss being in the office The Deutschland Ticket gets you there which we subsidize with 25 per month.
• You are moving from another country or city to join us We will support your relocation.