Senior Conversion Rate Optimization

FuturHealth operates in the burgeoning market of health and wellness offering innovative solutions to address health concerns and promote overall wellbeing among Americans with a primary focus on weight loss.

From telemedicine and personalized nutrition plans to medication delivery and insurance services we are revolutionizing the approach to healthcare particularly in combating obesity through semaglutide prescriptions and telehealth initiatives.

With promising initial product metrics and ambitious goals on the horizon we are seeking a visionary leader to spearhead our advertising efforts.

Tasks

• Analyze performance metrics and test data to execute meaningful tests and accurately determine winners.
• Direct the enhancement of sales funnel performance through A/B testing.
• Utilize qualitative and quantitative data sources to devise and execute a robust conversion rate optimization strategy and testing plan.
• Collaborate with various teams to develop and recommend changes based on successful test outcomes.
• Strive to elevate internal KPIs such as CVR AOV LTV and Subscription Rates.
• Create designs using Figma.
• Conduct thorough web analytics audits and offer recommendations for precise tracking.
• Formulate hypotheses and conduct A/B or multivariate tests in alignment with the optimization strategy.
• Adopt an iterative approach to optimization incorporating test results and data insights into the formulation of new experiments and hypotheses.
• Stay updated on industry trends and new products to maintain a competitive edge.
• Contribute to enhancing team processes and strategies.
• Assist in generating reports based on test results and ongoing initiatives.

Requirements

• Minimum 4 years of experience in managing and optimizing websites.
• Minimum 2 years of practical experience with A/B testing methodologies.
• Strong proficiency in clear and concise communication especially under tight deadlines.
• Excellent grasp of website content management systems.
• Ability to work effectively under pressure both independently and within a team.
• Creative thinking exceptional organizational skills attention to detail and relationshipbuilding abilities.
• Thrive in a fastpaced resultsoriented environment with a robust willingness to learn and actively contribute.

Nice to have:

• Bachelors degree in marketing or a related field.
• Experience in segmentation.
• Data analytics skills.
• Project management experience.
• UX / UI design skills.

Benefits

• A comprehensive and generous total rewards package.

• Health Dental Insurance.

• Flexible remote work policy.

• Paid time off.

• We operate in a massive market where we already have competitive advantages and we have been generating revenue since 2017.

• Authentic startup exposure with a streamlined hierarchy enabling a direct impact on our expanding venture.

• A fertile ground for implementing proven practices and novel concepts offering autonomy in decisions driven by data and trust in expertise.

• Embrace a culture valuing autonomy and accountability where success is resultdriven.

• A peoplecentric organization dedicated to maximizing learning growth and impact with due recognition for outstanding contributions.

• Continuous growth prospects within a dynamic environment.

• A stellar team for collaboration and learning in an excellencedriven setting.

Our Marketing team is comprised of seasoned professionals dedicated to driving success in the competitive landscape of health and wellness advertising.

Spearheaded by our marketing lead we have experts in Facebook advertising native advertising strategic partnerships and product development. Additionally we collaborate with specialized agencies to optimize our campaigns and navigate native platforms effectively. Together were poised to achieve our KPIs and make a lasting impact in the health and wellness industry.