Programmatic Media Buyer (Finance/BPO)
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Job Description
Our client is the destination for experienced, determined and ambitious professionals seeking a rewarding career and lifestyle. They are one of the best providers specializing in the management of strategic activities surrounding sales and customer relations for online financial products trading.
Requirements
BS/BA in Marketing, Communications, Advertising, or related field.
+2 years experience within the field of programmatic media buying, and campaign management in mobile advertising
Experience in arbitrating performance campaigns, preferably in DV360, Taboola, and Outbrain.
Entrepreneurial approach to media buying
Ability to think outside the box and come up with new solutions to improve overall media buying efforts
Excellent problem-solving and communication skills
Strong attention to detail
Resourceful individual, with no reservations about tackling a tough problem.
Ability to prioritize and triage workflow according to the team and company s growing needs.
Strong skill set in data analysis and mathematics
Strong knowledge of Microsoft Excel
Knowledge of third-party ad serving technology, digital analytics tools, and reporting with real-time bidding experience.
Responsibilities
Work with campaign stakeholders to develop a buying strategy for each campaign, including ad formats, user targeting, SSPs, bid strategy, etc.
Set up and launch programmatic campaign buys, calculate and manage bids, win rates, and CPM goals
Monitor live campaigns and adjust delivery to meet pacing goals
Optimize towards CPI/CPA goals, and iterate on strategy as needed.
Communicate with third-party vendors to create custom audience segments
Work with Programmatic Partnership Manager to monitor and adjust campaign inventory as needed to meet goals
Monitor and troubleshoot win rates across various exchanges
Do we spark your interest? Then send us your CV today!
We are looking forward to hearing from you!
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Blackpen Recruitment is a global recruitment agency that targets European, African and American Markets with headquarters based in Malta and Cape Town.
BS/BA in Marketing, Communications, Advertising, or related field. +2 years experience within the field of programmatic media buying, and campaign management in mobile advertising Experience in arbitrating performance campaigns, preferably in DV360, Taboola, and Outbrain. Entrepreneurial approach to media buying Ability to think outside the box and come up with new solutions to improve overall media buying efforts Excellent problem-solving and communication skills Strong attention to detail Resourceful individual, with no reservations about tackling a tough problem. Ability to prioritize and triage workflow according to the team and company s growing needs. Strong skill set in data analysis and mathematics Strong knowledge of Microsoft Excel Knowledge of third-party ad serving technology, digital analytics tools, and reporting with real-time bidding experience. Responsibilities Work with campaign stakeholders to develop a buying strategy for each campaign, including ad formats, user targeting, SSPs, bid strategy, etc. Set up and launch programmatic campaign buys, calculate and manage bids, win rates, and CPM goals Monitor live campaigns and adjust delivery to meet pacing goals Optimize towards CPI/CPA goals, and iterate on strategy as needed. Communicate with third-party vendors to create custom audience segments Work with Programmatic Partnership Manager to monitor and adjust campaign inventory as needed to meet goals Monitor and troubleshoot win rates across various exchanges Do we spark your interest? Then send us your CV today! We are looking forward to hearing from you! - - - - Blackpen Recruitment is a global recruitment agency that targets European, African and American Markets with headquarters based in Malta and Cape Town.
Employment Type
Full Time
