Product Marketing and Pricing Strategy Manager 80-100 mFd in the industrial high-tech sector Rhine Valley region Eastern Switzerland

CONCAPE is a specialized recruitment agency (direct placement) for the Eastern Switzerland and Liechtenstein region. In this vacancy we are supporting a strongly technically anchored company that is a global leader in the hightech sector.

Job framework data:
Work location: Rhine Valley Switzerland
Home office: For EU residents 1 day for Swiss residents at least 2 days

Tasks

Your tasks:

• Development and execution of customer segmentation analyses to create targeted marketing campaigns aimed at specific customer groups.
• Building and maintaining partnerships with external agencies and service providers to support marketing activities and advertising campaigns.
• Monitoring and analyzing the performance of marketing campaigns and adjusting strategies based on performance data and market feedback.
• Initiating and leading innovation workshops with product management and development teams to identify new product features or improvements based on market trends and customer feedback.
• Developing strategies to increase online presence and improve digital marketing efficiency including SEO/SEM social media and content marketing.
• Coordinating with customer service to ensure customer feedback is effectively collected and used for the continuous improvement of the product offering.

Requirements

Your qualifications:

• Bachelors degree in Marketing Business Administration MBA or a related field.
• Proven experience in product marketing pricing strategy or related roles preferably in the semiconductor sector.
• Strong analytical skills with the ability to analyze market data pricing models and financial data.
• Exceptional leadership qualities and the ability to lead matrix teams.
• Excellent communication and presentation skills.
• Knowledge of market research tools and marketing automation software is beneficial.

Benefits

**We guide you innovatively and efficiently through the entire recruitment process: from application to signing a lease agreement including relocation.

Overview:**

• Targeted preparation for interviews.
• Assistance with apartment hunting.
• Networking with insurance providers (partnerships with Axa Swisslife and a comparison portal similar to Check24).
• Referral to tax advisors.
• Practical tips for moving (administrative procedures etc.).

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