Overview:
The PR Manager plays a crucial role in maintaining the public image and reputation of the Five Star Property in Goa. They are responsible for developing and implementing PR strategies to build and maintain a positive public perception of the property. Their work is vital in ensuring that the propertys brand and messaging are effectively communicated to the target audience media and stakeholders.
Key Responsibilities:
- Develop and implement PR strategies to promote the propertys image and brand.
- Create and manage PR campaigns to enhance public awareness and perception.
- Build and maintain relationships with media outlets journalists and bloggers.
- Oversee the production of press releases articles and other PR materials.
- Coordinate PR events press conferences and interviews.
- Monitor and analyze media coverage and prepare reports.
- Respond to inquiries from the media and public.
- Manage crisis communication and mitigate negative publicity.
- Collaborate with marketing and advertising teams to align PR efforts.
- Stay updated on industry trends and competitors PR activities.
Required Qualifications:
- Bachelors degree in Communications Public Relations Marketing or related field.
- Proven experience as a PR Manager or similar role in the hospitality industry.
- Demonstrable experience in managing PR campaigns and media relations.
- Strong network of media contacts in Goa and nationally.
- Excellent written and verbal communication skills.
- Ability to effectively manage PR budgets and resources.
- Experience in crisis management and handling sensitive issues.
- Proficiency in PR and media monitoring tools and software.
- Creative thinking and problemsolving skills.
- Ability to work effectively in a fastpaced highpressure environment.
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