Director - Growth Marketing

• Ideal Candidate: Were looking for someone with a proven track record in driving growth particularly in B2C environments. You should have a deep understanding of RoAS/ROI across various marketing channels.
• Location: This is an officebased role located in Delhi NCR. As were in the early stages of our journey expect a fastpaced environment with a 6day workweek.
• Compensation: This position offers a competitive compensation package with a heavy emphasis on ESOPs. Ideal compensation will be INR 2535 lakhs fixed substantial ESOPs.The ideal candidate will have a current fixed salary between 2040 lakhs per annum.

• Develop and execute comprehensive growth strategies to drive customer acquisition and retention.
• Lead and optimize performance marketing campaigns across various channels including SEM paid social display and affiliate marketing.
• Implement SEO strategies to improve organic search rankings and drive relevant traffic to our website.
• Cultivate relationships with influencers and partners to amplify brand awareness and reach new audiences.
• Oversee brand marketing initiatives including content creation storytelling and brand messaging.
• Define key performance metrics and KPIs to measure the effectiveness of marketing campaigns.
• Analyze data and insights to identify opportunities for optimization and growth.
• Manage budgets effectively allocating resources to maximize ROI and achieve targets.

seo,budget management,affiliate marketing,display marketing,partnerships,influencer marketing,sem,brand marketing,roas/roi,paid social,b2c,performance marketing,kpis analysis,campaigns