Creative Strategist -

Our client is aleading ecommerce company based in Cyprus specializing in fashion and lifestyle products. They operate with a structure that involves collaboration with freelancers and agencies. The team of approximately 20 employees handles various aspects of marketing creative production and fulfillment services across different brands. They primarily target markets in Germany Austria Switzerland USA Canada various European countries UK Australia and are expanding globally.

Theyare seeking a Creative Strategist to join the team in a new role responsible for crafting innovative and compelling concepts primarily for performant advertisements as well as for social media blog posts website content and mailings.

Responsibilities:

• Create concepts aligned with core metrics such as return on ad spend (ROAS) clickthrough rate (CTR) conversion rate and engagement metrics.
• Identify pain points within target audiences and translate them into visual representations to improve overall performance.
• Develop implement and evaluate testing strategies to gather insights and optimize performance.
• Conduct qualitative analyses of target groups to inform persona creation and ensure alignment with audience needs.
• Analyze creative and performance metrics to optimize future creative endeavors and achieve key performance indicators.
• Collaborate closely with external agencies responsible for executing projects to ensure seamless communication and alignment with creative objectives.

Professional Requirements:

• 2 years of ecommerce/DTC experience.
• Proven success in crafting creative strategies for measurable results.
• Familiarity with ad platforms and analytics tools.
• Strong analytical skills and problemsolving abilities.
• Clear communication skills for articulating ideas.
• Experience collaborating with crossfunctional teams and external partners.
• Ability to thrive in a dynamic environment and stay updated on industry trends.

What We Offer:

• Fulltime remote position.
• Competitive salary based on experience.
• Paid vacation and sick leaves

Recruitment Process:

• Intro call with TA Manager
• Tech Task
• Interview with the client