Content Manager

• Develop and manage complete and cohesive content creation and execution plans across all 6 brands
  
• Collaborate with external content creators (freelance) graphic designers videographers and other team members to create content
  
• Work closely with internal employees across marketing sales and product teams to ensure content aligns with overall company messaging
  
• Manage full content umbrella including blog posts social media email website copy ad copy
  
• Successfully managing a timely content planning calendar and reporting
  
• Take a digital approach by tracking content performance through SEO SEM and keywords
  
• Optimize content for relevant petrelated keywords to improve organic search rankings
  
• Stay updated on pet industry SEO trends and algorithm changes
  
• Utilize analytics tools to track and analyze the performance of content
  
• Provide insights and recommendations for continuous improvement
  
• Report into the Head of Growth and Director of Marketing
  

Requirements

• 23 years of experience in content
  
• Experience working in a media agency and managing multiple brands a plus
  
• You have a creative eye and a knack for editing
  
• Excellent organizational skills you can manage multiple projects timelines budgets stakeholders!
  
• Ability to collaborate with senior leadership and be a thoughtful contributor
  
• You have a digital mindset and know the best practices when it comes to SEO and SEM
  
• Experience managing freelancers in the past a plus
  
• Ability to work in a fastpaced startup environment: you thrive with organizing structure and facilitating pieces
  
• Experience on direct to consumer brands ideally ecommerce retail or CPG brands
  
• Strong communication skills
  
• Bigpicture thinker with a creative and growth mindset
  
• Ability to multitask prioritize and wear multiple hats
  
• Proven track record of strong written communication
  
• Strong understanding of foundational marketing principles and the ability to translate then across multiple mediums
  
• You have a passion for content and growing audiences through excellent storytelling
  
• Bachelors degree in Marketing Communications Journalism or a related field a plus
  
• Experience in the pet care industry a plus
  
• Must be located in the Greater Toronto Area
  

Benefits

• Competitive compensation package bonus full health benefits
  
• Hybrid inOffice role in Mississauga (3 days/week in office)
  
• Opportunity to impact the lives of pets and their owners
  
• Ability to be influential in a high growth startup