Senior Manager Marketing & Business Intelligence
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1 Vacancy
Job Summary
Client - Scania
Skill - Senior Manager Marketing & Business Intelligence
Exp - 12 years
Location - Bangalore
Skill - Senior Manager Marketing & Business Intelligence
Exp - 12 years
Location - Bangalore
Connect marketing and intelligence work to Scanias transport-solutions business: heavy trucks
buses/coaches power solutions services parts aftersales digital services and dealer operations.
Translate customer and segment insight into value propositions based on uptime total cost of
ownership fuel/energy efficiency driver and fleet productivity service performance safety
sustainability and customer profitability.
Support Scanias positioning in sustainable transport through communications and insights around
electrification alternative fuels low-emission solutions charging ecosystem readiness regulatory
trends and customer transition plans.
Use CRM connected-service information customer satisfaction inputs market research sales
funnel data and competitor intelligence to shape business plans market plans sales priorities and
service growth opportunities.
buses/coaches power solutions services parts aftersales digital services and dealer operations.
Translate customer and segment insight into value propositions based on uptime total cost of
ownership fuel/energy efficiency driver and fleet productivity service performance safety
sustainability and customer profitability.
Support Scanias positioning in sustainable transport through communications and insights around
electrification alternative fuels low-emission solutions charging ecosystem readiness regulatory
trends and customer transition plans.
Use CRM connected-service information customer satisfaction inputs market research sales
funnel data and competitor intelligence to shape business plans market plans sales priorities and
service growth opportunities.
