Digital Communications Specialist

Digital Communications Specialist

Role Summary
The Digital Communications Specialist leads the day-to-day execution of external communications across the business with a strong focus on social media digital storytelling brand visibility and content development. They develop and manage engaging brand-aligned content that highlights Modern Niagaras people projects expertise and culture across external channels. Success in this role means stronger audience engagement consistent brand storytelling and high-quality content that supports business priorities and reputation.

Why This Role Matters to Modern Niagara
This role plays an important part in strengthening how Modern Niagara is represented externally across regions markets and digital channels. As the organization continues to grow nationally this role helps identify and develop compelling stories that increase brand visibility support business priorities and showcase the people projects and expertise behind the work. It also helps scale external communications and content delivery while maintaining consistency quality and alignment with brand standards.

Key Impact / Purpose

• Strengthen Moderns external brand presence through consistent engaging and authentic content
• Improve the quality and consistency of social media website and external communications content
• Support business priorities and campaigns through coordinated communications execution
• Increase visibility of projects people partnerships and operational successes across Modern
• Support recruitment and employer brand efforts through external storytelling and digital content

Duties and Responsibilities

• Own and maintain the companys social media calendar across platforms including LinkedIn Facebook and Instagram
• Draft edit schedule and publish social media content aligned with brand and communications priorities
• Monitor social media activity audience engagement and online conversations and identify opportunities to improve reach and engagement
• Develop manage and maintain website content including coordinating updates through the CMS and ensuring content remains current organized and aligned with brand standards
• Research write and edit external-facing content including employee and project profiles blogs announcements website copy award submissions and campaign content
• Monitor performance metrics and provide recommendations to improve engagement and content effectiveness
• Partner directly with operational teams regional leaders and subject matter experts to identify stories gather content and develop communications materials
• Lead content collection efforts including photography video interviews and project storytelling
• Flag content gaps inconsistencies or reputational risks before content is published

Qualifications and Experience

Must Haves

• 5-7 years in communications marketing or content-focused roles
• Deep understanding of external communications digital storytelling audience engagement and social media best practices
• Experience with website content management systems and basic SEO principles
• Strong writing storytelling editing proofreading skills
• Demonstrated experience managing social media platforms and developing engaging content
• Experience drafting external communications across multiple channels
• Ability to turn rough inputs into clear practical content audience-friendly content
• Strong organizational skills and ability to manage multiple priorities in a fast-paced environment
• Sound judgment and ability to manage sensitive or high-visibility content professionally
• Experience using tools like Hootsuite Microsoft Office and Canva

Nice to Haves

• Photography videography or short-form video editing experience
• Familiarity with analytics and performance reporting
• Construction communications experience
• Ability to create and edit content in French

This is a replacement annual compensation;$70000- $80000

Modern Niagara offers a competitive total compensation package including:â

• Performance based bonus opportunitiesâ

• Defined Contribution Pension Plan with a generous employer contributionâ

• Flexible Health and Dental benefits with tiered options to meet the needs of you and your familyâ

• An annual health spending account to support your overall wellnessâ

• 24/7 confidential support through our Employee and Family Assistance Program with access to comprehensive resources and professional servicesâ

• A competitive vacation package withâadditionalâvacation granted throughout your tenure with the organization.â

• Employer Paid Parental Leave Top Upâ

• Annual Community Daydedicatedto volunteering and giving back to the communities where we live and workâ

• Corporate Discounts through various vendors across Canada for programs such as fitness mobile phones travel home and auto insurance and many othersâ

Here at Modern Niagara because we know our people are the best in the industry we pride ourselves on providing a total compensation package that rewards employees for their hard work and supports employees and their families in their overall wellbeing.ââ

About Modern Niagara

Who We Are

Modern Niagara helps building owners managers and general contractors meet the mechanicalandelectrical needs of their buildings across Vancouver Calgary Edmonton Toronto Southwestern Ontario and are committed to having a positive and meaningful impact on Canadas infrastructure and on the communities where we live learn work and heal. We build for life.

Our Culture & Values

We value passion initiative determination professionalism and and safety are embedded in everything we do and our award-winning safety culture consistently performs well above industry standards.

Diversity Equity & Inclusion at Modern Niagara

We are committed to building a diverseequitable and inclusive organization where everyone has access to opportunity feels a sense of belonging and can actively work to remove barriers faced by members of equity-seeking groups (including women Indigenous Black racialized 2SLGBTQIA people people with disabilities and newcomers to Canada) in the construction encourage applications from candidates of all backgrounds and lived experiences and are committed to a barrier-free hiring you require accommodation at any stage of the recruitment process please contact us atso we can makeappropriate arrangements.

We appreciate every applicants interest in joining Modern Niagara. Only those selected for an interview will be contacted.

Required Experience:

IC