Executive, Paid Social

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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2520 - Executive Paid Social

About WPP 650

Join an award-winning team at the heart of UK government where your work will genuinely shape lives. As part of WPP 650 youll be part of a supportive collaborative environment that values curiosity kindness and growth. Together we use behaviour change principles to design smarter services influence better decisions and help millions of people across the country.

Named WPP 650 after the 650 UK constituencies the name is a reminder that our work must reflect the full breadth of the country every community every audience. No two days are the same. The challenges are complex the problems worth solving and the learning constant. Youll tackle issues that matter alongside talented colleagues who care deeply about what they do. Its demanding but always rewarding.

WPP 650 is a bespoke agency unit within WPP dedicated to serving the evolving communications needs of government clients. We bring together the best of WPPs talent technology and insights to deliver impactful modern and effective public communications. We are at the forefront of reimagining how government engages with its citizens.

This is meaningful work with real-world impact the kind you can point to with pride.

AsAccountExecutivethe successfulcandidatewill rapidly develop their knowledge of paid advertising acrossallthe key social channelsfrom activation through to willalso learn how towork as part of a team thatplan&deliver award-winning work in a busy agency environmentthathastraining development at its core.

Key Responsibilities:

As part of a busy Paid Social teamthe role is varied with several areas of focus. Account Executives will be given all the necessary training to help develop the skillsrequiredto fulfil theirresponsibilities. These include:

Campaign Management

• End-to-end set up of paid social campaigns across all the relevant social platforms.

• Undertaking regular quality assurance (QA) checks to ensure campaigns are set up to defined best practice standards.

• Monitoring campaign performance and pacing to ensure activity delivers as and optimising campaignsin order toimproveperformanceas necessary.

• Working to produce detailed &accurateweekly/monthly campaign performance reports often in Microsoft Excel.

• Writing performance commentary that delivers valuable insight and recommendations to clients.

• Assistingwith more detailed analysis including end-of-campaign reporting quarterly/annual reviews and on standalone projects.

Client& PartnerManagement

• Working closely with your line-manager & the wider team(including theGlobalHubteam)to support the delivery of high-quality work for clients.

• Working with partners and attending regular platform trainingsessionsto further developyourpaid social skillset.

Operational Excellence

• Responsible for managing your workload and for communicatingclearly andin a timely mannerwith internal and external stakeholders asrequiredacross email chatvideoand in-person.

• Attend regular internal meetings and training sessionsin order toactively contribute to a collaborative and friendly paid social community.

• Responsible for following the mandatory agency finance with line-manager and to ensure processes are followed allowing for prompt payment/invoicing and to minimise finance queries.

Skills and Experience

The Account Executive positionisaimed at someone passionate about starting a career in digital marketing are looking foracandidatewith the following attributes:

• Display aneagerness to should be diligent and attentive to detail able to listen learn new skills and put these into practice quickly.

• Able todisplay in interest in how digital advertising/marketing works(especiallyonsocial mediachannels)and ahavedesire tofurtheryour knowledgein this area.

• Computer literate withagoodbase ofskillsacross theMicrosoft Officesuite of programmes(including Excel).

• Beingpart of a busy agency environmentweregularly workwithlarge amountsofdata soa confidence with numbers isalsoa must.

• Teamwork is keytothisroleand we are looking for someone who iscollaborative friendlyand with a can-do attitude.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment toBe Extraordinary investing in our employees to inspire transformational creativity. We alsoLead Optimisticallyfirmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions build vital professional connections and learn at thecutting edgeof marketing and advertising.

WeCreate an Open environmentbuilt on trust and respect where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins sharing thought leadership and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment including competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens whenweretogether fostering creativity collaboration and connection in this open and supportive a hybrid approach with teams in the office around four days a week. If yourequireaccommodations or flexibility please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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