Senior Product Manager, New Products & Channels

Fi Smart Dog Collar

Job Location:

New York City, NY - USA

Monthly Salary: $ 150000 - 210000

Posted on: 16 hours ago

Vacancies: 1 Vacancy

Job Summary

Welcome to Fi.

Were a passionate team from Square Google TikTok Peloton Uber and more working to transform the human-pet relationship. Our mission Develop cutting-edge technology to revolutionize what it means to be a pet parent. The pet industry remains firmly stuck in the past and we are here to change that. Fi is leveraging our teams talent and expertise to improve the lives of millions of pets in the U.S. Real-time location tracking activity sleep and behavior monitoring and thats just the beginning.

The most exciting aspect of our work Bridging the communication gap between pets and humans. Imagine a world where everyone knows how their pet feels in real time and how to keep their best friend in good shape. Thats the future were building at Fi.

If youre someone who thrives in innovative collaborative work environments and feels strongly about helping pets live longer better lives Fi could be the perfect fit. Join us in our pursuit of the impossible or as we call it here let me find a way to redefine the future of pet ownership together.

Fi is looking for a Senior Product Manager New Products & Channels!

Fi isopening new fronts beyond its core consumer business: scaling the rescue program expanding internationally and standing up adjacent product lines as they mature. This role sits at the intersection of product partnerships and business strategy. The job isnt just to ship features; its to own channels end-to-end and connect the product hardware and subscription decisions that sit underneath them.

What Youll Do:

Channel ownership: take one or more new channels from current scale to the next order of magnitude; define the strategy targets and operating cadence from concept to launch to scale
Marketing partnership: sit shoulder-to-shoulder with marketing on positioning acquisition partner activation and channel mix; frame the offer and value prop while marketing builds the demand
Partnership engine: negotiate scope and ship the integrations that make external partnerships work with rescue organizations international distributors and B2B customers; treat the partner experience as a product surface in its own right
Full stack alignment: make the calls that connect hardware mobile backend and the retention model across new collar variants international compliance and subscription mechanics
Measurement: own channel revenue partner activations units sold within CAC and spend constraints and repeat and attach rates; ship features and ship deals

What Youll Bring:

3-5 years owning a product or new business line with a track record of moving it forward; GM BizOps founder or PM roles where the thinking went beyond features into the math behind the business
Able to move between a long-range strategic narrative and a Friday partner integration call; ambiguity is the job not a complaint
Experience building and managing external partnerships with distributors and B2B customers and shipping the product behind a go-to-market motion
Background in connected hardware subscription consumer or DTC at scale with a deep understanding of LTV CAC and channel economics and the ability to defend the model in front of finance
AI-native and using Claude cowork and modern AI tooling daily to size markets model partner economics draft term sheets and run the operating cadence behind a fast-moving business line
Genuine belief that the work matters and the ability to articulate why; dog people preferred and international or rescue exposure is a plus

Why Youll Love Us:

Time to Recharge: Enjoy flexible PTO to take the breaks you need.
Top-Notch Health Coverage: Weve got your back (and teeth and eyes) with full medical dental and vision insurance.
Wellness Perks: Free access to One Medical Kindbody and Talkspace to keep you feeling your best.
Dog-Friendly Office: Bring your pup to work theyre part of the team too.
Give Back to the Pups: Make tails wag with a $500 annual donation to a dog charity of your choice through our BarkBack Program.
Free Fi Membership: Your furry best friend(s) get all the benefits of a Fi collar on us!
Love for Friends Family: Share the Fi magic with loved ones through our gifting program

$150000 - $210000 a year

The anticipated base salary range for this position is $150000$210000. Actual compensation will vary based on multiple factors including skills experience market conditions and role scope which may evolve during the hiring process. As a fast-growing Series B startup Fi evaluates compensation opportunistically to align with the right candidate. This role is also eligible for equity compensation.

Fi is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race color sex religion sexual orientation national origin disability genetic information pregnancy or any other protected characteristic as outlined by federal state or local laws. This policy applies to all employment practices within our organization including hiring promotion termination layoff recall leave of absence compensation benefits training and apprenticeship. Fi makes hiring decisions based solely on qualifications merit and our needs at the time.

Required Experience:

Senior IC

Welcome to Fi.Were a passionate team from Square Google TikTok Peloton Uber and more working to transform the human-pet relationship. Our mission Develop cutting-edge technology to revolutionize what it means to be a pet parent. The pet industry remains firmly stuck in the past and we are here to ch...