Web Analytics
Brooklyn, NY - USA
Job Summary
Seeking a Web Analytics professional with proven experience in retail e-commerce or digital product environments. The candidate must have strong expertise in analytics platforms such as Adobe Analytics GA4 Google Analytics or similar technologies. The role involves analyzing digital marketing funnels SEO performance and paid media attribution to support business and product decisions.
Roles and Responsibilities:
Analyze website and digital product performance metrics
Work with analytics platforms including Adobe Analytics GA4 and Google Analytics
Track and optimize digital marketing funnels
Analyze SEO and paid media attribution performance
Generate reports and insights to support business decisions
Collaborate with marketing product and business teams
Monitor user behavior and engagement trends
Support data-driven optimization initiatives across digital platforms
Analyze website and digital product performance metrics
Work with analytics platforms including Adobe Analytics GA4 and Google Analytics
Track and optimize digital marketing funnels
Analyze SEO and paid media attribution performance
Generate reports and insights to support business decisions
Collaborate with marketing product and business teams
Monitor user behavior and engagement trends
Support data-driven optimization initiatives across digital platforms
Required Skills:
Strong experience with Adobe Analytics GA4 Google Analytics or similar platforms
Proven web analytics experience in retail e-commerce or digital product environments
Experience with digital marketing funnels
SEO analytics experience
Paid media attribution experience
Strong analytical and reporting skills
Experience interpreting digital performance data
Experience working with cross-functional marketing and product teams
Experience with dashboarding and reporting tools
Strong communication and stakeholder management skills
Strong experience with Adobe Analytics GA4 Google Analytics or similar platforms
Proven web analytics experience in retail e-commerce or digital product environments
Experience with digital marketing funnels
SEO analytics experience
Paid media attribution experience
Strong analytical and reporting skills
Experience interpreting digital performance data
Experience working with cross-functional marketing and product teams
Experience with dashboarding and reporting tools
Strong communication and stakeholder management skills