Sr. Director, Earned Revenue Strategy and Operations
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Job Location:
Cincinnati, OH - USA
Monthly Salary:
Not Disclosed
Posted on:
22 hours ago
Vacancies:
1 Vacancy
Job Summary
Sr. Director Earned Revenue Strategy and Operations
National Underground Railroad Freedom Center
Department: Guest Experience & Earned Revenue
Reports to: President & COO
Status: Full-Time Exempt
Salary:$65000 annually
The National Underground Railroad Freedom Center is seeking a strategic mission-driven Sr. Director Earned Revenue Strategy and Operationsto lead our admissions and membership programs group sales and events portfolio and museum retail enterprise. This executive-level role shapes the full visitor experience while driving earned revenue across three core business lines.
We are looking for a collaborative visionary and hands on leader who brings exceptional people management skills a passion for guest service and a proven ability to grow revenue through innovative ideas strategic planning and operational excellence.
Position Summary
The Sr. Director Guest Experience & Revenue Strategy provides executive leadership for all guest-facing and earned revenue operations with equal oversight across Admissions & Membership Events & Group Sales and Retail Operations. This role is accountable for revenue growth operational effectiveness strategic planning and the execution of a world-class visitor experience that supports the organizations mission.
The Sr. Director offers high-level direction long-term vision and cross-departmental leadership to ensure organizational alignment financial sustainability and outstanding guest engagement.
Who You Are:
- A senior-level leader with 5 years experience in Sales and/or customer service. Proven success in earned revenue leadership in hospitality industry or museum operations.
- Skilled in strategic planning revenue optimization sales and outreach
- An exceptional communicator with a talent for training motivating and developing teams.
- Strong understanding of POS/ticketing systems sales pipelines customer service models and retail/business operations.
- Excited to lead mission-driven work that enhances each visitors connection to history learning and community.
Essential Responsibilities
1. Admissions & Membership Sales (1/3 Strategic Leadership & Oversight Revenue growth)
- Develop and implement strategic plans for admission sales pricing membership sales growth.
- Develop guest service standards training and frontline engagement strategies to ensure guest-facing teams provide exceptional customer service and operational efficiency
- Oversee ticketing and reservation systems sales ensuring data accuracy operational efficiency and revenue integrity.
- Lead the creation of guest service standards training programs and interpretive approaches for frontline teams.
- Collaborate with Philanthropy to align membership sales strategy with institutional goals for retention and community outreach.
- Analyze performance metrics to guide decision-making and long-term forecasting.
2. Events Group Sales & Facility Rentals (1/3 Business Development & Revenue Growth)
- Provide executive leadership for group sales pipelines client relationships school group sales bookings and tour operators sales bookings.
- Oversee the facility sales rental programincluding weddings corporate events and community gatheringsto ensure quality profitability and mission alignment.
- Lead strategic partnerships with tourism agencies corporate partners and community organizations.
- Direct event logistics coordination across departments to ensure seamless guest experiences.
- Evaluate market trends and develop strategies to grow attendance sales revenue and institutional visibility.
3. Retail Operations (1/3 Enterprise Oversight & Strategic Retail Management plus revenue growth)
- Oversee retail store sales operations financial performance merchandising strategy and inventory management.
- Develop product sales strategies that support the museums mission exhibitions and storytelling.
- Implement financial controls sales and purchasing procedures and loss-prevention systems.
- Monitor KPIs including per-capita spending margin performance and retail sales productivity.
- Lead vendor relations and ensure compliance with sales tax and financial regulations.
Cross-Functional Leadership Responsibilities:
- Lead mentor and develop managers and supervisors across all guest-facing units.
- Establish clear operational processes training programs and performance expectations.
- Oversee budget creation forecasting labor planning and ongoing financial management.
- Collaborate with Marketing IT Finance and other internal stakeholders to ensure efficient operations and unified messaging.
- Serve as a visible leader during peak visitation special events emergencies and high-traffic periods.
- Promote a culture of innovation data-driven decision-making and continuous improvement.
Qualifications:
- Bachelors degree required advanced degree or equivalent experience preferred.
- Minimum 5 years of senior-level leadership in museums attractions hospitality or related industries.
- Experience managing multiple revenue-generating departments simultaneously.
- Strong business acumen financial management experience and data literacy.
- Exceptional communication interpersonal and organizational skills.
- Proven ability to lead diverse teams and work collaboratively across departments.
- Expertise in customer service training retail operations group sales or membership programs is highly desirable.
Why Youll Love Working Here
- You will shape how thousands of visitors engage with a nationally significant cultural institution.
- Youll lead cross-departmental initiatives that drive innovation and financial sustainability.
- Youll join a collaborative purpose-driven team deeply committed to education history and social justice.
Working Conditions
- Full-time primarily MondayFriday with occasional evenings/weekends.
- Ability to stand/walk for extended periods and lift up to 20 pounds.
- Fast-paced environment with frequent interruptions.
Additional Information
- Position is located at 50 E. Freedom Way Cincinnati OH 45202.
- On-site parking provided.
Our Commitment to Diversity and Inclusion
At the National Underground Railroad Freedom Center we are dedicated to fostering a diverse inclusive and equitable community. We believe that innovation and progress thrive when every voice is heard. We encourage candidates from all backgrounds and experiences to apply.
NURFC is an equal opportunity employer and does not discriminate on the basis of age color disability gender national origin race religion sexual orientation veteran status or any other protected category.
This document reflects the Freedom Centers dedication to excellence integrity and mission-driven leadership.
Required Experience:
Exec
