Sr. Reliability Engineer, Digital Marketing

WHO WE ARE:

Headquartered in Southern California Skechersthe Comfort Technology Companyhas spent over 30 years helping men women and kids everywhere look and feel good. Comfort innovation is at the core of everything we do driving the development of stylish high-quality products at a great value. From our diverse footwear collections to our expanding range of apparel and accessories Skechers is a complete lifestyle brand.

ABOUT THE ROLE:

The Sr. Reliability Engineer Digital Marketing is responsible for ensuring the reliability observability and continuous improvement of Skechers global marketing technology ecosystem. This role owns end-to-end reliability across customer data audiences campaigns journeys loyalty events and digital experience signals building a more intelligent resilient and increasingly self-healing marketing stack.

Working closely with analytics data engineering and service provider teams this engineer prevents issues before they impact customers reduces operational toil through automation and continuously monitors and validates the accuracy completeness and timeliness of customer data across marketing and loyalty platforms.

WHAT YOULL DO:

Platform Reliability

• Own service reliability across the full marketing platforms flow including data ingestion identity resolution audience creation segmentation activation campaign and journey execution triggered and scheduled communications loyalty program events and downstream measurement.
• Ensure Salesforce Data Cloud audiences are accurate timely and operationally dependable with strong controls around data freshness segmentation quality publish success and downstream activation.
• Ensure Salesforce Marketing Cloud campaigns journeys automations and email operations execute as designed with clear operational thresholds monitoring and recovery playbooks.
• Ensure Salesforce Loyalty Management processes including member activity accrual redemption promotions and related integration points are reliable traceable and aligned with customer experience expectations.

Observability & Monitoring

• Build and maintain observability across platform health business process health and customer-impact signals including dashboards alerts trend reporting and escalation paths.
• Leverage Google Analytics and Quantum Metric to connect technical incidents to customer and business impact including conversion degradation journey drop-off landing page friction loyalty enrollment issues and campaign experience problems.
• Define and manage SLIs SLOs and operational thresholds for business-critical marketing services with proactive detection of platform and data issues before they impact customers or campaigns.

Incident Management & Operational Readiness

• Own end-to-end operational response for priority incidents including detection triage severity assessment stakeholder communication vendor engagement mitigation recovery and post-incident review translating technical issues into clear business impact across audience activation journeys loyalty activity deliverability and digital experience.
• Lead incident coordination including bridge calls cross-functional alignment vendor escalation recovery communication and closure messaging with defined update cadences for marketing operations CRM loyalty analytics leadership and Salesforce support.
• Own release readiness and go/no-go support for all product changes including risk assessment dependency checks and rollback readiness.
• Maintain steady-state operational risk reporting covering platform health trends recurring failure patterns deliverability risks and proactive recommendations.

Automation & Reliability Engineering

• Design and implement automation that reduces manual work speeds recovery and enables safer scale including AI-assisted alert enrichment knowledge retrieval incident summarization runbook execution and low-risk self-healing patterns under human oversight.
• Define and maintain operational standards including runbooks change controls release readiness checks and problem management processes for business-critical marketing services.
• Drive adoption of reliability engineering best practices across delivery and marketing technology teams.

Cross-Functional Collaboration

• Partner with marketing operations CRM data engineering eCommerce loyalty analytics and vendor teams to ensure reliability considerations are built into new initiatives from the start serving as a reliability advocate during architecture design and solution reviews.
• Collaborate with data engineering on proactive monitoring and validation of data accuracy completeness timeliness and consistency across ingestion identity resolution transformation and activation layers.
• Serve as the primary engineering partner for Salesforce Signature Success incorporating Proactive Monitoring alerts and recommendations managing escalations and converting vendor insights into permanent improvements.
• Participate in a global support and escalation model while continuously reducing after-hours operational load through better monitoring smarter automation and stronger engineering discipline.

WHAT YOULL BRING:

• Hands-on experience supporting complex SaaS platforms in production ideally including Salesforce Data Cloud Salesforce Marketing Cloud and/or enterprise CRM or marketing technology platforms with high business criticality.
• Strong understanding of customer data flows segmentation audience activation marketing journeys campaign operations and loyalty-related business processes.
• Experience with Google Analytics Quantum Metric or similar digital analytics platforms used to diagnose customer and business impact.
• Strong troubleshooting skills across data integrations APIs workflows and application behavior with hands-on experience building and operating monitoring alerting dashboards runbooks and incident management processes.
• Strong SQL skills and working knowledge of scripting or automation languages such as Python JavaScript or Bash with experience leveraging AI-assisted engineering tools such as Claude Code ChatGPT Codex or Cursor to improve operational efficiency and automation.
• Strong understanding of email deliverability including operational drivers of inbox placement sender health and remediation practices.
• Ability to communicate clearly with both technical and business stakeholders during normal operations and high-severity incidents with a demonstrated ability to identify repetitive manual work and replace it with durable engineering solutions.

REQUIREMENTS:

• Bachelors degree in Computer Science Engineering or related field or equivalent experience.
• 7 years of experience in reliability engineering site reliability engineering platform engineering production engineering application support engineering or marketing technology operations.
• This is a hybrid role based in Manhattan Beach CA requiring a minimum of 3 days onsite per week.

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About Skechers

Skechers a global Fortune 500 company developsand markets a diverse range of lifestyle and performance footwear apparel and accessories. Serving over 180 countries and territories Skechers connects customers to products through department and specialty stores e-commerce and digital stores and through our more than 5300 Skechers retail locations.

Equal Employment Opportunity
Skechers is committed to providing a safe inclusive and respectful work environment. Skechers provides equal employment opportunities for all employees and applicants for employment without regard race color religion gender gender identification and expression national origin marital status age disability genetic information military status sexual orientation or any other protected characteristic established by local state or federal law.

Reasonable Accommodation
Applicants for employment who require a reasonable accommodation to apply for a job should request appropriate accommodation by emailing
To perform this job successfully an individual must be able to perform each job responsibility satisfactorily. The skills abilities and physical demands described are representative of those duties that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities who are otherwise qualified for the job position to perform the essential functions.