Senior Multi Media Specialist

Help shape the voice and visibility of the Wyoming State Library.

This position leads the development implementation and evaluation of a comprehensive communications and marketing program that supports the Wyoming library community state agencies and the public. Serving as the State Librarys media liaison this role is responsible for delivering clear engaging and consistent messaging that increases awareness of library services programs and resources across Wyoming.

Key responsibilities include developing and executing strategic marketing campaigns to maximize the use of library resources by state agencies and residents promoting statewide programs and events and measuring the effectiveness of outreach efforts. This position collaborates closely with Wyoming State Library (WSL) staff third-party marketing agencies and WYLD consortium member librarians to coordinate and promote campaign-level initiatives that benefit libraries statewide.

This role also provides creative leadership and visual design for the State Librarys website web-based content management systems and social media platforms. Responsibilities include developing maintaining and securing website platforms and plugins ensuring content remains current and accessible overseeing agency social media standards and responding to public inquiries received online.

As a member of the State Library management team this position helps identify key messages and develop communication strategies that align with agency priorities and strengthen public engagement. The role also manages special programs including oversight of contracts reporting requirements exhibits and event coordination at state regional and national conferences including the Wyoming Library Association Conference.

In addition this position may assist other Administration & Information divisions with public information and media-related responsibilities as approved by Wyoming State Library supervisory staff.

This is an exciting opportunity for a creative and strategic communications professional who is passionate about public service storytelling marketing and connecting communities with valuable resources throughout Wyoming.

Working for the State of Wyoming offers more than a paycheck. Our total compensation package includes:

• Comprehensive health dental and vision insurance
• Paid vacation sick leave FMLA and holidays
• Retirement - Pension and 457B plans that help you build a secure future
• Flexible schedules and work-life balance options
• Meaningful work that makes a difference for Wyoming communities and MUCH MORE!

Click here for detailed information oryou can watch this short video to learn about our benefit package!

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KNOWLEDGE:

• Knowledge of project management in both individual and team environments.
• Knowledge of the media used in public relations.
• Knowledge of principles and methods of marketing strategy and tactics.
• Knowledge of media production communication and dissemination techniques trends and methods.
• Knowledge of data collection methods and analysis.
• Knowledge of website development design and maintenance.
• Knowledge of ADA Digital Compliance Initiative for state and local government services.

PHYSICAL WORKING CONDITIONS:

• Typically the employee may sit comfortably to perform the work.
• There may be some walking standing bending carrying light items driving an automobile etc.
• Special physical demands are not required to perform the work.

• FLSA: Non-Exempt