CRM & BDC Manager (Kool Chevrolet)

The Mission

We are looking for a high-energy process-drivenCRM & Business Development Center (BDC) Managerto serve as the air traffic control of our sales operations. Your goal is simple but vital: ensure no lead is left behind every customer interaction is logged and our sales team is operating at peak efficiency.

In this role follow-up isnt just a templated email; it is a high-touchvideo-firststrategy. You will be the champion of personal interaction ensuring our digital outreach feels as warm and professional as an in-person greeting.

Key Responsibilities

1. CRM Mastery & Oversight

• Database Hygiene:Act as the primary administrator for VinSolutions. Ensure data integrity remove duplicates and manage user permissions.
• Lead Distribution:Monitor the flow of incoming leads to ensure they are assigned instantly and fairly according to company routing rules.
• Workflow Optimization:Build and refine automated follow-up sequences that blend automation with mandatory human touch tasks.

2. High-Touch Personal Interaction & Video Strategy

• Video Lead Engagement:Spearhead and enforce the use of video messaging for lead responses. You will ensure every client receives a personalized video face-to-face introduction.
• Relationship Management:Monitor the tone of communications. You arent just checking for completion; you are checking forquality empathy and personalizationin every text and email.
• Concierge Experience:Personally step in to handle high-value or complex lead inquiries to ensure a white-glove transition to the sales floor.

3. BDC Accountability & Coaching

• Accountability:Audit sales staff activity daily. Are they calling Are they filming their videos You provide the nudge to keep them on track.
• Training:Conduct weekly coaching sessions on Camera Presence and digital communication techniques to help the sales team build rapport through a screen.
• Reporting:Monitor key metrics including Lead Response Time (LRT) Appointment Show Rates and Video Engagement Analytics.

Requirements

• Experience:2 years in a BDC or CRM Management role.
• Digital Personality:You must be comfortable on camera and capable of teaching others how to be authentic and engaging via video.
• Tech-Savvy:Expert-level knowledge of CRM logic and video messaging platforms.
• Communication:Exceptional written and verbal skills. You believe that personal beats automated every time.
• The Hustle Factor:You understand that speed-to-lead is critical but thequalityof that first interaction is what wins the deal.