Software Applications Manager

Applications engineers for Sitara MPU serve as technical experts on TIs Sitara family of Processors and its use cases. This function is organized by end equipment and sector to drive a deeper understanding of key Automotive & Industrial markets and enable them to best support our sales team and customers in designing Sitara Processors into their products. Applications engineers will partner with Systems and Marketing teams to deliver system solutions software collateral documentation and tools that accelerate customers development time and drive design WINs. They also play an important role in ramping new target end-equipment by showcasing the features of Sitara Processor portfolio in a new context or application.

Job Description:As a Software Applications Engineering Manager you will be responsible for:

• Developing & supporting differentiated software on the cutting edge latest SoCs.
• Understanding technical requirements solving complex issues across and ramping customers to production by efficiently planning your and your teams bandwidth.
• Defining & developing demos to showcase silicon capability & differentiation that helps drive customer engagements.
• Working with leading customers for TI Processors in Automotive ADAS (DOMS CMS Front/Rear/Surround View Camera & Radar IVI Cluster and Cockpit) & Industrial (HMI Industrial Automation Grid Infrastructure etc.) market segments.
• Creating collateral like Application Notes White Papers Academies and Webinars for enabling a broad customer base.
• Key point of contact for TI sales and customers interacting with Systems Architecture Software Development SoC Design and Verification teams to facilitate efficient and scalable system architectures for customer use-cases.

Basic Qualifications

• Bachelors/Masters degree in ECE or Computer Science.
• Minimum 7 years industry experience in software development on embedded systems
• Experience in one or more of the following Linux RTOS ADAS & IVI systems.
• Exposure to leadership roles Technical Lead or Manager

Skills Required

• Strong technical communication leadership & management skills along with high level of accountability and curiosity.
• Strong background in software firmware development & experience in programming languages like C C & Python.
• Ability to clearly communicate (via presentations email virtual & in-person meetings etc.) with customers to understand technical requirements and issues.
• Knowledge of Embedded Systems (MCU MPU ARM) Computer Architecture (Cache DMA Interconnect) and Operating Systems along with basic communication peripherals (I2C SPI UART) Serial Flash Camera Display and High Speed Interfaces like Ethernet USB PCIe.
• Understanding of Automotive Systems Boot flow and software architecture along with standard OSes BSP & middleware components like MCALs AutoSAR QNX Android Linux etc.
• Strongly oriented toward process improvements and agile in achieving success within a constantly evolving environment.
• Strong problem-solving abilities by breaking down complex problems into individual components to debug and correct.
• Ability to leverage generative AI to optimize daily workflows.

Primary Responsibilities

• Technical contribution driven by customer requirement: Develop expertise for key software architecture components to enable product success as measured by time to market. Prevent or solve customer problems.
• Team Management: Managing a team of 2-5 people; responsible for mentoring development planning & execution.
• Customers technical point of contact: Expert on customer system; voice of customer to drive requirements schedules and market direction back into Products Software Development.
• Ahead of customer requirements in key automotive segments for TI Sitara Processors: Create benchmarks software demos reference designs and self-serve collateral for ADAS & IVI markets.
• Efficient escalation management for key customer projects.