Sales Manager

(These functions are intended as a general illustration of the work performed in this job classification and are not all inclusive for this position)

       Develop and book future business by identifying potential leads and actively soliciting future business within the given market deployment

       Negotiate terms quote rates and prepare sales agreements in order to maximize revenues for the Conference Center Hotel and Property as a whole.  This could involve detailed follow-up to ensure a smooth transition into the planning phase through departure of guests

       Generate ideas and initiatives that further develop existing accounts while identifying new business opportunities to drive additional revenue

       Find qualified leads utilizing all types of resources including tech portals and third-party agencies

       Develop strategies for winning bids on potential group business opportunities

       Responsible for building and retaining client relations resulting in exceptional guest service and repeat business

       Provide input to the Vice President of Sales regarding negotiated terms for potential group business based on the needs of the client and Ameristar Casino St. Charles 

       Engage in a sales-focused atmosphere that promotes sales growth

       Maintain knowledge of competitors sales and convention programs in order to generate future leads and be able to sell against the competitive sets strengths and weakness

       Maintain knowledge of all promotions throughout the property in an effort to stimulate and retain new business.

       Represent Ameristar Casino Resort Spa at meeting industry conventions/networking events in all territories when needed which may include business after hours and overnight travel.

Manage Meetings and Events: Planning through Execution

• Communicate all details surrounding a Group event to Property in advance of arrival

• Initiate and conduct planning meetings with clients to understand their vision for the event to accurately articulate their needs with the Property

       Coordinate with appropriate department managers to ensure requests are understood and able to be successfully executed within our guest service and profitability metrics.

• Create Banquet Event Orders (BEOs) and Group Resumes which accurately reflect the clients expectations while offering upgrades in service audio visual and creative suggestions in order to maximize revenues and ensure an extraordinary guest experience

       Prioritize accurate and timely communication both with the client and the property

       Advocate for both the property and the client concurrently ensuring recommendations work for both parties in the most successful and profitable way

       Lead and/or participate in departmental meetings including BEO Resume Sales & OPCO etc.

• Work closely with Banquets Culinary Hotel and other leadership to ensure clients arrangements are executed as contracted and detailed

• Confirm groups MOP (Method of Payment) is verified and review groups invoice following the event

• Monitor & track daily weekly monthly and quarterly audit productivity and revenue reports for all Conference Center and Hotel events.  Maintain the integrity of the client database. 

• Generate ideas and initiatives that further develop existing accounts while identifying new business practices to drive additional revenue

       Communicate strategies and suggestions to Sales Managers to help maintain loyalty and strengthen the relationship with the Property

• Responsible for building and retaining client relations resulting in exceptional guest service and repeat business

       Engage in a sales-focused atmosphere that promotes sales growth

• Maintain knowledge of competitors sales and convention programs to sell against the competitive sets strengths and weakness

• Maintain knowledge of all promotions throughout the property to stimulate and retain business

       Represent Ameristar St. Charles at meeting industry conventions/networking events when needed

• Maintain a positive professional image at all times

• Perform all related duties as assigned by Vice President of Sales

Managing Profitability

• Create and maintain a continuous funnel of business related to the individual market deployment

• Create opportunities to upsell during event planning

• Ensure synchronicity through planning for operational efficiencies and profitability

• Follow standards to ensure profitability targets are met

Ensuring Exceptional Customer Service

• Create an atmosphere that meets or exceeds guest expectations

• Set a positive example for both team members and guests

• Interact with guests to obtain feedback on quality and service standards

• Respond to and handles situations requiring service recovery

• Strive to improve service performance

• Emphasize guest satisfaction during all departmental meetings and focus on continuous improvement

Minimum Qualifications:

       These skills and abilities are typically acquired through the completion of a bachelors degree or equivalent in event management business or related field as well as one to three years of experience in the hospitality industry

• Broad understanding of managing all aspects of meetings and catered events

• Proven history of sales and service that clearly showcases an understanding of guest service and revenue growth

• Knowledge of casino industry and/or hotel & resort hospitality as it pertains to group sales preferred

• Must be able to obtain and maintain all appropriate licenses / certifications per Federal State and Gaming regulations

• Excellent verbal & written communication skills for variety of audiences

• Computer skills are essential with a focus on Microsoft Teams Outlook Word & Excel Sales Force / ASEM GroupRev Sertifi and others

• Strong project management skills managing multiple simultaneous projects

Important Notice:

This job description is not an exclusive or exhaustive list of all job functions that an employee in this position may be asked to perform from time to time

Additional Information :

Boyd Gaming is proud to be an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race color sex age national origin religion sexual orientation gender identity status as a veteran and basis of disability or any other federal state or local protected class.

Boyd Gaming is proud to be an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race color sex age national origin religion sexual orientation gender identity status as a veteran and basis of disability or any other federal state or local protected class.

Remote Work :

No

Employment Type :

Full-time